Survey template: Event Attendee survey about event website usability

If you've ever struggled to capture actionable insights from event attendees about your event website usability, you're not alone. That's why we make it easy: use and try this AI survey template designed by Specific for a seamless, engaging feedback experience.

What is a conversational survey and why AI makes it better for event attendees

Getting meaningful feedback from event attendees about website usability can be a mess—traditional surveys often get ignored, yield half-baked answers, or simply take too long to create and analyze. That’s where an AI survey template built with a conversational survey approach really shines.

Instead of static forms, conversational surveys engage event attendees in a two-way, chat-like flow. They feel more natural, less intimidating, and—thanks to real-time follow-ups—actually deliver context you need for UX improvements.

AI turbocharges the process. While creating a survey by hand means wading through endless question drafts and follow-up logic, the Specific AI survey generator does the heavy lifting for you: it pulls from expert templates, adapts to your prompts, and ensures every question is tuned for your exact event website usability goals.

Just look at the numbers: AI-powered surveys see completion rates as high as 70–80%, while traditional formats struggle at 45–50%—and AI slashes abandonment almost in half. That means more attendees finish, more feedback rolls in, and less data ends up discarded. [1]

Why use AI for event attendee surveys?

• Faster, smarter survey building: No more copy-paste or endless edits—describe what you need and the AI survey builder does the rest.

• Higher-quality feedback: Conversations encourage honest, in-depth answers, essential for website usability improvements.

• Lower drop-off, higher response rates: Interactive surveys naturally boost engagement over old-school forms.

Specific delivers best-in-class conversational survey experiences. Feedback feels like a genuine exchange, not an interrogation—so it’s smooth for respondents and stress-free for you. If you want best practices for question design, check out what are the best questions to ask event attendees about website usability.

Automatic follow-up questions based on previous reply

What really sets this AI survey template apart is how it handles responses. With Specific, every answer from an event attendee can trigger real-time, expert-level follow-up questions. The AI understands the context and probes deeper—just like a skilled researcher would in a live conversation.

This means you get full context and richer insights as the survey unfolds, and you save time you’d otherwise spend chasing respondents via email for clarification. That’s huge, especially when dealing with nuanced feedback on event website usability.

Let’s look at an example:

• Event attendee: “The schedule was a bit hard to find.”

• AI follow-up: “Can you share where you looked first for the schedule, and what would have made it easier to find?”

Without this follow-up, you’re left wondering: Was the information hidden, or just confusing? Did they check the homepage or some other section? Automated, targeted follow-ups make all the difference. You can learn more how this feature works on automatic AI follow-up questions.

Follow-ups transform the experience into a real conversation—not just a form—so you get the depth you want, while keeping it natural and efficient.

The best way to see this in action? Try generating your survey and experience firsthand why conversational surveys are the new standard for event feedback.

Thanks to these automated followups, this is a true conversational survey—not just a static set of questions.

Easy editing, like magic

Nobody wants to spend hours tweaking survey templates, especially when every event is different. With Specific, editing your event attendee survey is as simple as chatting. Just describe the change you want—more questions about navigation, a different tone, or a tighter focus—and the AI handles it instantly with expert context. You can even edit open-ended questions or add new sections in seconds with the AI survey editor.

The result? You get precisely the survey you want, without any hassle or tedious work.

Delivery methods for event attendee website usability surveys

Getting your survey in front of event attendees is easy—and flexible, thanks to Specific’s two delivery options:

• Sharable landing page surveys: Create a unique link to your conversational survey and send it via email, event apps, QR codes on signage, or post-event follow-ups. Perfect for virtual, hybrid, or in-person events seeking broad feedback on website usability.

• In-product surveys: Embed the survey directly into your event website or attendee app. Attendees share their experiences and usability feedback while interacting with your digital experience—capturing their impressions in the moment.

For event website usability, in-product surveys are especially powerful—you can gather insights precisely as users interact with the website, making feedback highly contextual and relevant. For broader, post-event feedback or for hybrid events, simply use the sharable landing page method.

Analyze responses instantly with AI

Specific’s AI survey analysis takes the grunt work out of feedback. Our platform can process and analyze up to 1,000 comments per second [2], delivering automated survey insights on trends and pain points in real time. You get clear summaries, automatic topic detection, and can even chat with AI about your survey responses to dig deeper into specifics—no more spreadsheets, no more manual coding. For practical steps, see how to analyze Event Attendee Event Website Usability survey responses with AI.

With Specific, analyzing survey responses with AI is as quick as collecting them—so you can act fast and improve faster.

Use this event website usability survey template now

Start using this ready-made AI survey template to unlock deeper feedback from your event attendees. Enjoy effortless editing, smart follow-ups, and instant AI-powered insights—all from the leader in conversational surveys.