This article will guide you how to create a Marketplace Sellers survey about Advertising Performance. You can build one in seconds with Specific—no headaches, just results.
Steps to create a survey for Marketplace Sellers about Advertising Performance
If you want to save time, just generate a survey with Specific. Here’s what it takes:
Tell what survey you want.
Done.
Honestly, you don’t even need to read further. AI takes care of the heavy lifting—creating a survey with expert-level logic and even following up with respondents automatically to collect deep insights. If you do want to tinker, you’re in control the whole way. Try it here for any survey idea and get instant, professionally structured surveys that drive real answers.
Why run an advertising performance survey for marketplace sellers?
You might think you’re getting clear signals from sales numbers or generic feedback—but unless you’re systematically asking marketplace sellers about advertising performance, you’re leaving powerful business levers untouched. Here’s why these surveys matter so much:
Retention boost: Companies that utilize surveys for customer experience see a 10-15% increase in customer retention—that’s profit you’re letting slip away without regular check-ins. [1]
Revenue uptick: Customer satisfaction surveys can bump revenue by 15%, thanks to sharper loyalty and better targeting. [1]
Feedback = product fit: When teams use structured feedback to guide their services, they see a measurable 10% jump in revenue. [1]
Skip these surveys, and the risk is obvious: you miss detailed insights about which ad networks, formats, or messages actually drive seller success. Worse, you may never hear when friction or churn starts building up—keeping you in the dark until revenue drops. In a highly competitive marketplace, precise feedback directly from sellers is gold.
Investing in the importance of Marketplace Sellers recognition survey channels and regularly harvesting the benefits of Marketplace Sellers feedback means you win on all fronts: smarter ad strategies, happier sellers, and stronger business growth. If you’re not running these, you’re missing out on a serious edge.
What makes a good survey on advertising performance?
Not all surveys are built equal. A good advertising performance survey for marketplace sellers is simple, clear, and tailored for honest conversation. It doesn’t overwhelm, confuse, or bias respondents—and it never feels like another cold corporate form. Here’s the crux:
Questions are clear and unbiased. No leading language, and never too technical.
Conversational tone. When the wording feels human, respondents open up.
Smart mix of question types—open-ended, rating, and multiple choice—to get both numbers and stories.
And remember: the real benchmark is in results. You want high quantity—lots of marketplace sellers responding—and high quality—real, actionable answers, not fluff. If you’re missing either, your survey design needs work.
Bad Practices | Good Practices |
|---|---|
Leading or loaded questions | Neutral, unbiased wording |
Too many questions at once | Short, digestible flow |
No follow-ups for clarity | Contextual follow-up probing |
What are the best question types for a marketplace sellers survey about advertising performance?
Your survey gets its power from the mix of questions you ask. Here’s a breakdown of proven types and some examples:
Open-ended questions help sellers explain their unique experiences or frustrations in their own words. These are perfect for uncovering “unknown unknowns” you’d never get from a list of choices.
What’s your biggest challenge with our current advertising options?
Describe a recent experience where you saw direct results from your marketplace ads.
Single-select multiple-choice questions are best when you want structured, comparable insights—ideal for identifying trends across your seller base.
Which advertising channel do you find most effective for your products?
Sponsored Listings
Social Media Ads
Homepage Banners
Email Promotions
NPS (Net Promoter Score) question is the go-to for measuring overall satisfaction in a single, scalable metric. Want an instant survey like this? Generate a NPS survey for marketplace sellers about advertising performance.
How likely are you to recommend our advertising solutions to fellow marketplace sellers? (0-10)
Followup questions to uncover "the why": The real gold lies in the “why.” Whenever you spot an ambiguous, incomplete, or interesting answer, asking a quick followup reveals the context—the story behind the number. For example:
Why did you rate our ad reporting tools a 6?
Can you tell me more about what “not effective” means for your business?
Want to uncover even more smart questions, along with practical tips and examples? Dive into our guide on best questions for marketplace sellers advertising performance surveys.
What is a conversational survey, and why does it matter?
Conversational surveys feel like someone’s really listening—not like another web form. Instead of static forms, each question follows naturally, adapting based on what a respondent says. With AI survey generation, you get dynamic, real-time interviewer vibes that regular manual survey creation just can’t match. Here’s why the difference matters:
Manual Survey | AI-generated Survey |
|---|---|
One-size-fits-all questions | Personalized, respondent-specific follow-ups |
Linear, stiff experience | Feels like a real conversation |
Time-consuming to build | Survey ready in seconds |
Manual analysis for open-ended | Instant AI-powered summaries and insights |
Why use AI for marketplace sellers surveys? Frankly, it’s about being smart with your time and your sellers’ attention. You get efficiency, higher response rates, and deeper insights—all at scale. If you’re searching for an AI survey example that shows off what’s possible with this technology, look at how Specific delivers a top-tier conversational survey experience. Your feedback sessions feel like a chat, not an interrogation.
And when you want to go deeper on actually creating a conversational survey, our practical guide on how to create and analyze surveys for marketplace sellers walks you through each step with screenshots and tips.
The power of follow-up questions
Follow-up questions separate “meh” results from real insights. With automated follow-up questions powered by AI, each participant gets nudged to explain, clarify, and dig into answers, just like a great interviewer does—no post-survey email chains required. This gives you richer, clearer pictures of what’s working and what’s broken. And, the best part? It happens all in one smooth, conversational flow.
Marketplace seller: “The ad dashboard is okay.”
AI follow-up: “What specifically would you like to see improved in the ad dashboard?”
How many followups to ask? In practice, 2-3 tailored followups per question often yields a complete answer. Some platforms (like Specific) let you adjust the depth and skip settings, so respondents never feel hounded—just guided until you get the insight you need.
This makes it a conversational survey: Unlike rigid forms, smart followups make the entire experience feel like a two-way conversation. You get more honesty and detail—because people feel heard, not just surveyed.
AI-powered response analysis: With Specific, every response—even open-ended text—can be instantly analyzed via AI response analysis. So, even if you collect buckets of messy text, it’s a breeze to spot patterns, pain points, and top requests in a chat-like interface.
Automated followups are a new concept. If you haven’t seen this in action, try generating a survey and see what a modern, conversational survey feels like—you’ll never go back to static forms again.
See this advertising performance survey example now
Create your own survey with conversational logic—and discover how painless, insightful, and actionable seller feedback gathering can really be. There's nothing smarter for engaging marketplace sellers and measuring advertising performance today.