Marketplace Sellers survey about checkout experience

Ready to improve your sellers’ checkout experience? Generate a Marketplace Sellers Checkout Experience survey with AI right here, effortlessly, and start collecting actionable feedback. Specific makes this process seamless, so you can get started in seconds.

Why understanding Marketplace Sellers' checkout experience is key

If you care about your bottom line—or just want to make selling smoother for your marketplace sellers—checkout experience should top your list. **Nearly 70% of shopping carts are abandoned before purchase is completed**, translating to a staggering $18 billion in annual lost sales. [1] This kind of number tells us loud and clear: if you’re not checking in with your sellers about what’s creating friction at checkout, you are likely missing out on serious opportunities for improvement and growth.

Marketplace sellers often see the checkout stage as the make-or-break moment for conversion. Smooth checkouts aren’t just a “nice to have”—**76% of consumers say they pick merchants based largely on how easy and fast checkout feels**. [3] High shipping costs and confusing payment or delivery options can grind those sales to a halt. Sellers know this experience impacts their own reviews and repeat business on your platform.

• Importance of Marketplace Sellers feedback: Timely, direct insight from those managing the last interaction with buyers spotlights the pain points pulling down your conversions.

• Missed chances: If you don’t survey sellers, you lose your best shot at understanding what frustrates users before they disappear.

• Continuous improvement: Turning regular feedback into better UI, smarter payment logic, or clearer shipping policies pushes you ahead of marketplaces who only guess why sales are slipping.

Still not convinced? **Mobile checkout abandonment is sky-high—over 80% of carts on mobile aren’t completed.** Imagine how much you can learn (and save) by asking sellers what their customers are struggling with right at the finish line. [7]

How AI survey generation beats manual survey creation

Traditional surveys are tough—lots of copy-paste, guessing which questions matter, fiddling with logic, and then hoping you remembered to make it mobile-friendly. With Specific’s AI survey generator, all of that grunt work disappears. We’ve seen users cut survey creation time from an hour to a minute, and the resulting surveys are actually better at getting responses because the AI asks questions that make sense for this audience and topic.

Here’s a quick look at how manual and AI-created surveys stack up:

Why use AI for Marketplace Sellers surveys? Your time is valuable, and getting it right matters—especially when 18% drop off during complicated checkouts. [8] AI survey generators (like Specific) take the guesswork out, giving you a polished conversational survey that reads like an expert wrote it, and is ready to deploy instantly. Plus, Specific’s surveys are designed to feel like a real conversation—no more stiff forms, just natural chat that encourages honest feedback. We prioritize a best-in-class user experience for both you and your respondents so feedback flows effortlessly.

Asking the right questions: how to avoid feedback dead-ends

It’s tempting to throw together a few questions and hope for gold. But vague questions like, "Was the checkout process good?" don’t yield insights you can use to drive real improvement. Compare these:

• Bad question: "Was the checkout experience okay?"

• Good question: "What, if anything, caused frustration during your last checkout—and how could we make it smoother next time?"

That second question invites richer, actionable feedback—plus, it nudges sellers to be specific (which speeds up improvements for your whole team). The beauty of using a tool like Specific is that the AI avoids those vague or leading prompts and always nudges your respondents for details that actually matter to CX and product improvement.

If you want to get better responses even when editing by hand, aim to:

• Replace yes/no questions with open-ended or scenario-based ones.

• Ask for concrete examples (“What specific checkout step frustrated customers most?”).

• Don’t lead: Avoid saying “Don’t you think checkout is easy?”

Want extra ideas for question design? Check out our detailed guide on best questions for Marketplace Sellers survey about checkout experience.

Automatic follow-up questions based on previous reply

Ever gotten an answer like “It was fine”—and found yourself none the wiser? Traditional forms leave you with these dead ends. In contrast, Specific uses AI-powered follow-up questions that automatically probe for context after every reply, just like an expert interviewer.

Here’s how it plays out in real scenarios:

• Marketplace Seller: “Some customers complained about payment options.”

• AI follow-up: “Can you share which specific payment options were missing or why customers found the existing options confusing?”

• Marketplace Seller: “Shipping seems slow.”

• AI follow-up: “Which part of the shipping process do sellers find slow—the carrier, the order handling, or something else?”

But without follow-ups? You get unclear feedback instead:

• Marketplace Seller: “Checkout is frustrating.”

• (...and that’s all you have, which tells you nothing actionable.)

Automated, on-the-fly follow-ups save teams from endless follow-up emails and help every Marketplace Seller actually tell you what’s broken, so you can act faster. This is a breakthrough for survey feedback—give it a try and see the difference a conversational survey makes.

By building follow-ups into the flow, surveys become real conversations. A conversational survey keeps Marketplace Sellers talking, surfacing crucial details that drive better product and experience improvements. Learn more about how follow-ups work in practice here.

Smart and flexible survey delivery options

Specific lets you pick how to get your survey in front of Marketplace Sellers, so you capture feedback where it matters most. Different experiences work better for different audiences and moments—especially when the survey topic is checkout experience:

• Sharable landing page surveys: Perfect for emailing all your active sellers, posting in seller forums, or sharing directly in Slack or other channels. Quick setup and easy distribution if you’re surveying a broad network of marketplace sellers about their general checkout experience.

• In-product surveys: Ideal for catching sellers at the critical moment—right after a sale or right after they complete checkout on your platform. Embed as a widget in your app or dashboard to get direct, in-context insights without pulling sellers away from their workflow.

If you’re not sure where to start, landing page surveys are usually best for scheduled feedback sessions or broad outreach, while in-product surveys shine when you want to capture feedback at a relevant moment in the seller’s journey. More on the pros and use cases for each can be found in our guide to survey creation.

Effortless AI survey analysis and actionable insights

Once your Marketplace Sellers Checkout Experience survey is live, analyzing the results is just as easy as creating it. Specific’s AI survey analysis automatically detects key themes, summarizes each response, and even lets you chat with AI about the findings—no spreadsheets, formulas, or manual grouping needed. Curious about taking this further? Dive into our article about how to analyze Marketplace Sellers Checkout Experience survey responses with AI—see how AI survey analysis does the heavy lifting and delivers truly automated survey insights.

Create your Checkout Experience survey now

Make every Marketplace Seller’s feedback count—generate a conversational, high-quality checkout experience survey in seconds with AI, right from this page. Click to start and see how smooth feedback collection can be.