Event Attendee survey about exhibitor engagement

We all want instant, actionable feedback on exhibitor engagement—without tedious survey building. That’s why you can generate your own high-quality Event Attendee survey with AI in seconds, right here, for free. At Specific, every survey tool you see is powered by our expertise in conversational AI.

Why Event Attendee exhibitor engagement surveys matter

If you’re not running exhibitor engagement surveys with your event attendees, you’re missing out on critical insights that could transform your event’s ROI. Understanding attendee interactions with exhibitors can help you optimize booth placement, tailor event activities, and improve networking opportunities for future events. These insights also help exhibitors measure their success and adjust their approach mid-event or for next year.

Events are evolving rapidly. In fact, 65% of event professionals worldwide believe AI will significantly change the industry within the next five years [1]. Collecting targeted feedback on exhibitor engagement isn’t just a nice-to-have—it’s a competitive advantage. Skipping this step risks wasting your exhibitors’ investment and missing what really motivates or frustrates your attendees.

• Exhibitor ROI: Surveys reveal which booths deliver real attendee value, helping you refine your exhibitor lineup.

• Attendee Experience: Collecting event attendee feedback shows you what worked, what didn’t, and how you can boost engagement next time.

• Data-Driven Decision-Making: The benefits of Event Attendee feedback are clear: improved marketing, higher event satisfaction, and stronger exhibitor retention for future events.

Curious about what questions deliver the best insights? Check our tips on the best questions for your Event Attendee Exhibitor Engagement survey.

Why use an AI survey generator for Event Attendee engagement?

Traditional survey creation feels like copy-pasting from last year and hoping you don’t miss something—slow, repetitive, and often generic. AI survey generators flip the script. By harnessing the latest advancements, AI can quickly craft relevant, tailored questions just by chatting about your needs. No more blank-page anxiety, no more dry forms.

Specific brings this experience to life by offering a best-in-class conversational survey tool. Our surveys feel more like real conversations, not checklists—making the whole feedback process smoother for both you and your event attendees. That’s a big reason why 60% of event planners now use AI tools for personalized attendee experiences [1], and adoption is only accelerating.

We built Specific’s survey experience to ensure engagement is high from the first interaction—whether you’re a veteran event organizer or experimenting with attendee surveys for the first time. You can learn more about our AI survey editor here.

Designing questions that drive real insights

Anyone can write a survey, but not every question gets you valuable feedback. For example:

• Bad: “Did you like the exhibitors?”

• Good: “Which exhibitor interaction made the strongest impression? What did you like or wish was different?”

Specific’s AI survey builder will never just settle for a yes/no or vague answer. Instead, it pushes for clarity, context, and examples. Our AI avoids poorly framed or biased questions, because it relies on expert-verified survey logic. Even if you want to write your own, remember: ask open-ended questions and always seek specific examples (“Tell me about a time when…” is powerful).

For practical examples and inspiration, browse our guide to the best Event Attendee exhibitor engagement survey questions.

Automatic follow-up questions based on previous reply

Specific goes a step further by using AI to ask smart, real-time follow-up questions tailored to what each respondent just said. This boosts both the quality and relevance of your data—like having a skilled interviewer on every survey.

For example, if you don’t ask follow-up questions, you often get dead-ends or half-answers:

• Event attendee: “Some exhibitor booths felt boring.”

• AI follow-up: “Can you share which booths felt boring to you, or what specifically made them less engaging?”

Without automated follow-ups, you risk unclear feedback. Even worse, you might have to chase busy attendees for clarification later (if you chase them at all). With Specific’s approach, the survey feels dynamic, unlocking richer details fast. Want to see how it works? Try generating a survey and notice the difference with contextual follow-ups.

Follow-ups make it a true conversational survey, deepening insights by guiding the conversation naturally.

How to deliver your exhibitor engagement survey

Every survey audience and topic has a best-fit delivery. For event attendee exhibitor engagement surveys, choose the channel that matches your goals and context:

• Sharable landing page surveys:

  • Perfect for emailing or messaging event attendees after the conference

  • Share a link on social media or embed it in post-event newsletters for fast, widespread engagement

  • Let exhibitors or partners run their own follow-up outreach to maximize reach

• In-product surveys:

  • Best if your event offers a mobile app or web-based attendee hub

  • Trigger surveys right after booth visits or session check-ins while the experience is fresh

  • Use advanced targeting to reach only those who interacted with exhibitors, to keep questions relevant

For exhibitor engagement, delivery via landing page is often best—enabling wider distribution and letting attendees respond on their own schedule. But if you run hybrid or digitally-enabled events, in-product surveys bring next-level contextual feedback in real time.

AI survey analysis: fast, actionable insights

Analyzing your survey responses shouldn’t be a chore. Specific’s AI-powered analysis extracts key themes, summarizes attendee feedback, and instantly turns responses into actionable insights, eliminating manual spreadsheets or “data wrangling.” Features like automatic topic detection and the ability to chat directly with AI about your results mean you’ll spot exhibitor engagement trends faster. To learn more about these capabilities, read our deep-dive on how to analyze Event Attendee Exhibitor Engagement survey responses with AI.

Create your Exhibitor Engagement survey now

You can generate a tailored Event Attendee Exhibitor Engagement survey with AI in seconds—just click and start collecting insights that matter, right from this page.