Survey template: Ecommerce Shopper survey about promotions and discounts

Finding out what makes promotions and discounts truly work for Ecommerce Shoppers is a challenge—so we built an AI-powered survey template to help you get to the heart of shopper preferences, faster. If you want actionable feedback that actually moves the needle, use and try this template from Specific, the authority in conversational survey tools.

What is a conversational survey and why AI makes it better for Ecommerce Shoppers

Getting honest, useful feedback from Ecommerce Shoppers about promotions and discounts can be tough. Traditional surveys are often ignored or rushed through, especially on mobile devices—just as shoppers are bombarded with offers. That's where an AI survey template steps up.

With Specific, you get a conversational survey experience that feels like a natural chat. Rather than a static list of checkboxes, our AI survey builder crafts dynamic conversations. These surveys pull shoppers in, keep them engaged, and adapt in real time to their answers, ultimately surfacing richer and more trustworthy insights.

How does this actually compare to the typical manual survey-building slog? Here's a quick look:

Why use AI for Ecommerce Shopper surveys?

• Personalization—AI tailors every conversation to the respondent, so no two experiences are the same.

• Speed and quality—You get surveys that work across devices, especially mobile, where more than 53% of shoppers now buy online. [2]

• Higher response quality—Conversational flow encourages honest, thoughtful answers, not just “yes/no” clicks.

If you're curious about the types of questions that work best for this audience, check out our detailed guide to best questions for ecommerce shopper surveys about promotions and discounts. Our surveys remove traditional barriers to insight—and Specific leads the way with best-in-class user experience for both you and your respondents.

Automatic follow-up questions based on previous reply

What sets Specific’s conversational surveys apart is our real-time, AI-powered follow-ups. As soon as an Ecommerce Shopper answers a question, AI evaluates their reply and asks a thoughtful, context-aware follow-up—just like an expert interviewer.

This matters, because otherwise you're left with ambiguous feedback you can’t act on. For example:

• Ecommerce Shopper: "I usually look for discounts."

• AI follow-up: "Can you tell me which types of discounts (percentage-off, free shipping, buy-one-get-one, etc.) you pay most attention to when shopping online?"

Without the follow-up, you’d miss out on crucial details that drive better decisions. Too often, teams have to chase down respondents via email for clarification—time-consuming and frustrating for everyone.

With automation, the conversation flows naturally. Those follow-up questions create a genuine dialogue, increasing response quality and context. If you want to see this in action, try generating a survey—this is where modern feedback feels like a real conversation and not just a form. Read more about how our automatic AI follow-up questions work and why they're a game changer.

Those automatic followups are the reason why Specific surveys are truly conversational.

Easy editing, like magic

No more fighting with forms or clunky builders. Specific’s AI survey editor lets you edit, tweak, or expand your survey just by describing what you want in a quick chat. Want to ask a new question, change the tone, or focus on a specific type of promotion? Tell the AI, and your survey updates in seconds—no technical skills required.

The hardest part—designing great questions with expert-level clarity and depth—is handled seamlessly by the AI behind Specific. That way you can devote time to interpreting results, not editing forms. You’ll be amazed how easy it is to spin up a powerful AI survey template for Ecommerce Shoppers (or if you want to create a custom survey about anything else, start here).

Flexible delivery: in-product or shareable landing page

Getting your survey to the right Ecommerce Shoppers shouldn’t be another headache. With Specific, you have two powerful delivery options, both fine-tuned for shopper feedback on promotions and discounts:

• Sharable landing page surveys—

  Ideal for sending surveys via email, SMS, or social media to reach shoppers outside your store. Perfect for limited-time campaigns, like after a big promotional event or flash sale.

• In-product surveys—

  Run a conversational survey directly inside your ecommerce site or app. Gather feedback right after someone uses a promo code or completes a discount-driven purchase, so the insights are immediate and relevant.

If you often see shoppers waiting for promotions before purchasing (like the 62% who do, according to recent data [7]), consider using in-product delivery to catch them while impressions are fresh. Landing page surveys excel when you want input from a large audience after major discount events. For more advice, see our how-to guide for creating ecommerce shopper surveys about promotions and discounts.

AI-powered analysis of survey responses

Once the survey’s live, the real value unfolds: Specific’s AI survey analysis instantly summarizes responses, groups them by themes, and distills actionable insights—no manual spreadsheet work or hours of coding required. Tap into automatic topic detection, or even chat directly with AI about key takeaways.

This is a huge mental offload; you can immediately see what motivates shoppers, why discounts work or flop, and which offers resonate most. For more hands-on tips, check our step-by-step on how to analyze ecommerce shopper promotions and discounts survey responses with AI.

Use this promotions and discounts survey template now

Start collecting real, in-depth feedback from Ecommerce Shoppers today and see which promotions, discounts, and offers actually drive purchases—this AI survey template gives you expert-level results and a genuinely modern, conversational experience, only with Specific.