Survey example: SaaS Customer survey about renewal intent
Create conversational survey example by chatting with AI.
This is an example of an AI survey about renewal intent designed for SaaS customers—see and try the example to explore how it feels in practice.
Creating effective saas customer renewal intent surveys is tough—static forms are bland, and interpreting vague feedback eats up time.
We know these challenges well at Specific. All the tools on this page run on Specific’s conversational AI survey engine, so you get firsthand experience with best-in-class methodology.
What is a conversational survey and why AI makes it better for SaaS customers
Running a solid saas customer renewal intent survey shouldn’t feel like pulling teeth. Yet, relying on static question lists and forms often leads to poor engagement and unhelpful, partial data. That’s where conversational surveys powered by AI step in and change the game.
Unlike old-school survey tools that offer rigid, one-size-fits-all forms, a conversational survey feels like a natural chat—quick, friendly, and able to adapt in real time. This completely shifts how SaaS customers respond, raising both engagement and clarity. With an AI survey generator, you don’t just put questions on a page. You orchestrate a dynamic dialog that actually listens and evolves based on what users say next.
Here’s a simple breakdown:
Manual Surveys | AI-Generated Conversational Surveys |
---|---|
Fixed questions; little personalization | Adaptive, with targeted follow-ups |
Usually lower completion rates—often 10-15% [1] | Completion rates of 70-90% thanks to adaptive chat format [2] |
Higher abandonment rates—up to 55% [3] | Personalized flows bring abandonment down to 15-25% [3] |
Manual editing and slow response handling | Real-time, intelligent follow-ups and instant analysis |
Why use AI for SaaS customer surveys?
Boost engagement: Survey is a chat, so it feels natural, raising completion rates drastically [2]
Reduce dropoff: AI adapts to what SaaS customers say, skipping irrelevant questions and focusing only on what matters [3]
Capture deeper insights: AI follows up for clarity and context, yielding richer data for decision-making
Save time: The survey is generated and edited in minutes, not hours
Other survey platforms can’t adapt in real-time. With Specific, everything—from question creation to respondent experience—is conversational, quick, and context-aware. The result is a better experience for your customers and better data for you. For a deeper dive into survey structure and best questions, see our article on best questions for saas customer renewal intent surveys.
Automatic follow-up questions based on previous reply
The magic of Specific lies in its real-time, AI-powered follow-up questions. Instead of collecting a bunch of vague answers and then playing email tag for clarification, the system intelligently asks for more detail the moment it senses confusion or a gap. We train our AI to think (and ask) like a human researcher—but with far more speed and accuracy. This means you get rich, actionable answers every time.
Consider this example:
SaaS customer: “We're not sure about sticking with the product.”
AI follow-up: “Could you share what’s causing uncertainty? Is there a feature missing or a specific concern?”
Without that real-time prompt, you'd be left guessing at what they meant. But with automatic follow-ups, every exchange results in useful, detailed context—no more chasing people for extra info.
If you want to see how well this approach works firsthand, I’d prompt you to generate a few AI survey examples, or even try the AI survey generator from scratch for something else. It’s a genuine step change compared to vanilla web forms.
These follow-ups turn a routine survey into a real conversation—this is a true conversational survey, not just a set of disconnected questions. Read more about how this works at our automatic AI follow-up questions feature page.
Easy editing, like magic
Let’s be real: Frustration starts when you want to tweak your survey and are faced with endless form fields or clunky drag-and-drop. With Specific, you just chat the change—tell the AI “Add a question about contract length after the second question” or “Make this section friendlier in tone,” and it instantly updates the survey with context-aware, expert logic. All edits are backed by AI’s deep knowledge, so you get expert-grade revisions in seconds. Learn more about how the AI survey editor works.
Multiple delivery methods—embedded or sharable
Getting renewal intent feedback from SaaS customers is all about meeting people where they are. You can:
In-product surveys: Deliver conversational AI surveys directly in your SaaS product. Perfect for fast, contextual check-ins after key actions—like feature launches, billing events, or right before renewal periods.
Sharable landing page surveys: Send a unique link via email or direct message to your SaaS customers for at-scale collection or post-trial reflection.
For renewal intent, in-product surveys stand out—you catch users when their experience is fresh, increasing the honesty and depth of their feedback. But shareable landing pages fit scenarios where you want broad outreach, for instance when contacting churned customers or running segmented research campaigns. Want more delivery inspiration? Check our guides on how to create a saas customer survey about renewal intent and the different delivery approaches.
Instant AI analysis of survey feedback
Here’s where things truly become next-level. Specific automatically analyzes every response, summarizing the main ideas and visualizing key trends using AI—no spreadsheets needed. Key features like topic detection and the ability to chat with AI about results mean you spend less time digging, more time acting. For a practical walk-through, see our deep dive on how to analyze saas customer renewal intent survey responses with AI. This is automated survey insights, done right.
You can go from collecting feedback to understanding what’s really driving renewals—or cancellations—in minutes, not weeks [4]. That’s the power of AI survey analysis at work.
See this renewal intent survey example now
Experience how natural, adaptive, and insightful your SaaS customer renewal intent surveys can be—see and try this AI-powered conversational survey example. Get deeper insights, save hours, and upgrade your team’s whole approach to feedback.
Related resources
Sources
Worldmetrics. Average survey response rate: What’s considered a good rate?
Superagi. AI vs traditional surveys: A comparative analysis of automation, accuracy, and user engagement in 2025
Superagi. AI Survey Tools vs Traditional Methods: A Comparative Analysis of Efficiency and Accuracy
TheySaid. AI vs traditional surveys: speed and efficiency