Survey example: Canceled Subscribers survey about reasons for cancellation

This is an example of an AI survey for canceled subscribers about their reasons for cancellation — see and try the example yourself.

Getting to the real root causes behind canceled subscriptions is a challenge. Most traditional surveys fall short because they feel impersonal and make it easy for people to drop off or give incomplete answers.

We're Specific, and everything you see here is built with our tools — designed to make feedback research smoother, more insightful, and actually enjoyable to run.

What is a conversational survey and why AI makes it better for canceled subscribers

Trying to understand why subscribers leave is notoriously tough — people ignore generic surveys or give surface-level answers. Traditional surveys often feel like tedious forms, and unsurprisingly, online survey response rates can be as low as 2%–30% depending on the audience and format [1]. You get a bunch of “other” responses, but not much insight.

That’s where an AI survey example truly shines. By creating a conversational survey with AI, the survey feels like a natural chat — respondents engage more, and completion rates actually improve. Conversational surveys, especially those built on AI, have shown a 40% higher completion rate compared to old-school formats [5].

With an AI survey builder, you spend less time drafting questions from scratch. The AI brings expert knowledge, setting up question logic and follow-ups automatically.

Why use AI for canceled subscribers surveys?

• Much higher response rates: AI makes surveys more relevant and engaging for ex-subscribers who usually ignore generic forms [1][5].

• Deeper diagnostic insight: Instead of just “Why did you cancel?”, AI can probe for details and context on usage, pricing, experience, and alternatives considered — all in real time.

Specific stands out by offering best-in-class user experience for conversational surveys, so you (and your canceled subscribers!) spend less time, get richer responses, and keep things frictionless for everyone. To learn more about crafting strong survey questions for this audience, check out our guide on the best questions for canceled subscribers surveys about reasons for cancellation.

Automatic follow-up questions based on previous reply

Specific uses AI to ask smart follow-up questions — probing, clarifying, and digging deeper in real time, just like a savvy interviewer. Every respondent gets questions tailored to their answers, so you uncover the true story behind cancellation.

This feature pays off big time: no more chasing people by email to clarify vague answers, and every response is rich with actionable context. Without tailored follow-ups, this is what you often get:

• Canceled subscriber: “It was too expensive.”

• AI follow-up: “Can you share more on what felt too expensive — was it the monthly price, or were there features you didn’t need for the cost?”

Now contrast that with the usual dead-end response from old surveys. The difference is clear: AI-generated follow-ups remove ambiguity and fill in the missing “why.” Want to see it in action? Generate your own conversational survey, and experience automatic AI follow-up questions for yourself.

Thanks to these dynamic follow-ups, every interaction truly becomes a two-way conversation — making it a conversational survey in the purest sense.

Easy editing, like magic

Survey creation doesn’t stop when you launch it. With Specific, making adjustments is as easy as chatting. You just describe changes: “Add a question about whether they tried customer support,” or, “Make the tone more friendly.” The AI survey editor applies expert-led revisions in seconds, handling all the tedious logic from branching, language, or follow-up configuration. No more wrestling with clunky survey software — edits are instant.

Delivering to canceled subscribers: landing page or in-product

You can send your conversational survey to canceled subscribers in two main ways:

• Sharable landing page surveys: Perfect for one-time outreach via email, exit sequences, or text. Just send a link, and anyone can respond on their phone or laptop.

• In-product surveys: If you allow canceled subscribers to log in and manage previous subscriptions, embed the survey as a chat widget directly in your app or portal. This is a great way to catch feedback at the moment of cancellation.

For reasons for cancellation surveys, landing pages are especially useful because you can target former subscribers and include the link in follow-up emails or churn automation. Explore more on landing page conversational survey use cases or get technical with in-product integration.

Analyzing Canceled Subscribers reasons for cancellation survey responses with AI

Analyzing survey responses shouldn’t require spreadsheets or endless copying and pasting. Specific’s AI-powered survey analysis takes over: it automatically summarizes every answer, highlights the top cancellation reasons, and surfaces key trends — instantly. No more guesswork, just actionable insight built for product, CX, or retention teams.

The platform’s automatic topic detection and the ability to chat directly with AI about survey results make deep analysis effortless. Curious about the process? Dive into our breakdown of how to analyze Canceled Subscribers Reasons For Cancellation survey responses with AI for a full walkthrough.

See this reasons for cancellation survey example now

If you’re serious about understanding churn and getting better feedback, try this Canceled Subscribers AI survey example — and see how conversational AI turns every response into insight you can actually use.