Create your survey

Create your survey

Create your survey

How to create hotel guest survey about family friendliness

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Adam Sabla

·

Aug 23, 2025

Create your survey

This article will guide you through how to create a Hotel Guest survey about Family Friendliness. With Specific, you can build such a conversational survey in seconds. If you’re ready, generate your survey now.

Steps to create a survey for Hotel Guests about Family Friendliness

If you want to save time, just click this link to generate a survey with Specific.

  1. Tell what survey you want.

  2. Done.

That’s really it—you don’t even need to read further. AI handles survey creation, using expert knowledge built-in, and even asks your respondents smart follow-up questions to collect the kind of deep, qualitative insights you won’t get from static forms. If you want a survey that feels like a real conversation, try out our AI survey builder instead of old-school forms.

Why running a Hotel Guest survey about Family Friendliness is essential

If you’re not surveying your hotel guests about family friendliness, you’re overlooking huge opportunities. We see it again and again: missing regular guest feedback is a direct route to missed bookings, poor word-of-mouth, and bad reviews. Let’s put this in perspective—over 80% of travelers frequently read reviews before choosing a place to stay, and 79% would choose accommodation with a higher rating when two properties are similar [1]. This means one key area—like family friendliness—can be the deciding factor for most families.

  • Without targeted surveys, you could be flying blind on what stands out (or frustrates) families at your property.

  • Surveys identify what families actually value, so you can prioritize amenities and services they care about most.

  • Hotels that capture and act on guest feedback see more repeat bookings and referrals [2].

In other words, the importance of a Hotel Guest recognition survey isn’t theory—it’s critical for both daily operations and long-term loyalty. Regular, targeted surveys also protect your reputation and make you discoverable for guests searching specifically for “family friendly” stays, boosting your visibility where it matters most.

What makes a good survey on family friendliness?

The best Hotel Guest surveys about Family Friendliness use clear, unbiased questions that avoid loaded language or assumptions. We always recommend a friendly, conversational tone (instead of legalese or stilted formality). This puts guests at ease and encourages honest, useful responses—crucial for gathering actionable insights.

Bad practices

Good practices

Vague or leading questions
Long-winded language
Too many yes/no items

Open, unbiased, or scenario-based questions
Short & casual phrasing
Followups for context

The way to measure quality here is simple: if you’re getting lots of responses and the answers provide depth, context, and detail, your survey is effective. If guests skip questions or respond with one-word answers, it’s time to rethink. High quantity plus high quality of feedback—that’s the sweet spot for a valuable Hotel Guest feedback experience.

What are effective question types for a Hotel Guest survey about Family Friendliness?

Different questions capture different kinds of insights. Here’s what actually works best in the real world:

Open-ended questions are essential for uncovering detail you didn’t expect. They invite your guests to share memorable stories, pain points, or suggestions in their own words. This is especially valuable when you want honest feedback or new ideas beyond a checklist.

  • What did your family like most about your stay with us?

  • How could we make our hotel even more family-friendly for your next visit?

Single-select multiple-choice questions make it easier for guests to respond quickly while you collect structured, comparable data. These are great for identifying the most valued amenities or common issues.

Which family facility did you use most during your stay?

  • Kids’ play area

  • Pool

  • Children’s menu at restaurant

  • Babysitting services

NPS (Net Promoter Score) question helps you quantify overall experience and benchmark your hotel against others. It’s especially powerful for tracking loyalty among families over time. If you want, you can instantly generate a NPS survey for hotel guests about family friendliness in Specific now.

How likely are you to recommend our hotel to other families?

(Guests answer by selecting a score from 0–10)

Followup questions to uncover "the why": We recommend asking follow-up questions whenever a guest gives an ambiguous or particularly strong answer (“8/10, but…”, “The pool was too cold”). It’s the key to uncovering what’s really driving their score or feedback, leading to more actionable improvements. For example:

  • What made you rate our family-friendliness an 8?

  • Can you tell us more about what would improve your experience?

If you want more inspiration or ready-to-use questions, we’ve grouped the best questions for hotel guest survey about family friendliness in this article, with expert guidance on crafting thoughtful prompts that get honest responses.

What is a conversational survey?

Conversational surveys move beyond static forms. With AI survey generators like Specific, your guests engage in a real back-and-forth—the survey asks natural follow-ups, clarifies responses, and keeps things human. Instead of filling out an awkward checklist, guests feel guided and understood.

Manual surveys

AI-generated surveys

Rigid, preset list of questions
No ability to clarify guest answers
Boring, form-based experience

Dynamically probes interesting points
Conversational, friendly dialogue
Customization and real-time insight

Why use AI for hotel guest surveys? You can spin up an AI survey example in seconds, then let the tech do the hard work: customizing questions, probing for details, and making guests actually want to finish your survey (higher completion rates mean better data). Specific’s AI survey generator takes that further, offering industry-leading user experience—the conversation feels fresh, effortless, and even fun. Try it out for yourself with this guide to creating a survey.

The power of follow-up questions

Follow-up questions are where conversational surveys truly shine. With traditional surveys, you’re often stuck with vague or incomplete answers. Specific’s automated followup questions feature leverages AI to ask smart, context-aware follow-ups in real time—just like an expert interviewer. This saves you hours of chasing down clarification via email and unlocks rich, actionable feedback.

  • Hotel Guest: “The kids’ area was nice.”

  • AI follow-up: “What in particular did your family enjoy most about the kids’ area?”

How many followups to ask? Two or three focused follow-ups are usually enough to get the detail you need—plus, Specific lets you fine-tune or skip to the next question once you have what you’re after.

This makes it a conversational survey: Instead of a one-way form, guests feel like they’re having a dialogue. That’s how you gather the unique family stories, thoughtful suggestions, or constructive criticism regular forms just can’t capture.

AI survey response analysis is seamless—even with lots of open-ended feedback, AI tools make sorting and acting on the data quick and insightful. Here’s more on how to analyze survey responses with AI.

Automated follow-ups are a new, powerful concept in feedback. Try generating a survey yourself and see how a conversation leads to real insight.

See this Family Friendliness survey example now

Discover how a conversational survey can boost your guest feedback—see an AI-driven Hotel Guest survey in action and create your own survey to unlock better, deeper insights today.

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Try it out. It's fun!

Sources

  1. fallzhotels.com. Enhancing Your Hotel’s Success: The Importance of Guest Feedback

  2. xola.com. 7 Benefits to Surveying Guests Regularly

Adam Sabla - Image Avatar

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.