Create your survey

Create your survey

Create your survey

How to create conference participants survey about price and value

Adam Sabla - Image Avatar

Adam Sabla

·

Aug 21, 2025

Create your survey

This article will guide you on how to create a Conference Participants survey about Price and Value, ensuring you ask the right questions to get actionable insights. With Specific, you can build a tailored, conversational survey in seconds—no hassle required.

Steps to create a survey for conference participants about price and value

If you want to save time, just click this link to generate a survey with Specific. Here’s how simple it gets:

  1. Tell what survey you want.

  2. Done.

Honestly, you don’t even need to read further. The AI survey generator will create your survey with expert-level knowledge, and it'll automatically ask respondents smart followup questions to uncover deeper insights that matter. If you want to explore more or customize, use the main survey builder to start from scratch or tweak your survey easily.

Why collecting feedback from conference participants about price and value matters

If you’re organizing or improving events, ignoring feedback from your conference participants about price and value means missing crucial insights. Here’s why this survey is essential:

  • Understanding what attendees perceive as value helps you craft better events and justify ticket prices.

  • You can quickly spot disconnects between price and perceived quality—leading to more tailored offerings next time.

  • If you’re not running these, you’re missing out on direct feedback that drives real improvements and attendee loyalty.

According to the American Society of Association Executives, post-event surveys are essential tools for grasping attendee experiences and identifying where to improve. Waiting too long or not asking about price leaves a gap in your feedback loop [1]. And with 5 to 10 concise, relevant questions, you’re far more likely to get high response rates and useful, timely answers [1]. Want attendees to come back? You need to know exactly how price and value land with them.

What makes a good survey on price and value?

The secret to a high-performing survey—whether it’s about price, value, or broader satisfaction—is clear, unbiased questions. You want participants to feel like they’re having a conversation, so keep the tone friendly and relatable.

Visualize it like this:

Bad practices

Good practices

Leading or loaded questions

Clear, neutral language

Overly long, confusing surveys

Short and focused (5-10 questions)

No open-ended followups

Conversational followups to clarify answers

Survey reads like a test

Survey feels like a chat

Your best measure? High quantity and high quality of responses. If people drop off or leave vague feedback, revisit your approach. Getting both depth and breadth means your data paints a true picture of participant sentiment.

Question types and examples for conference participants surveys about price and value

The best surveys mix up question types—so you get a blend of quick stats and nuanced feedback. Here’s how to do it:

Open-ended questions let participants explain their true thoughts—use them when you want context or specifics, not just a number or checkmark. Two examples:

  • “What did you feel about the price of the conference in relation to the value delivered?”

  • “If you could change one thing about the pricing or value of this event, what would it be and why?”

Single-select multiple-choice questions give you structured, quantifiable data. They’re perfect for spotting trends and making results easy to compare. For example:

How would you rate the value for money of this conference?

  • Excellent

  • Good

  • Average

  • Poor

NPS (Net Promoter Score) question is the gold standard when you want to measure overarching satisfaction about pricing and value—easy, scalable, and reliable. If you want to generate an NPS survey tailored for conference participants, you can use this NPS survey builder. Example:

On a scale from 0-10, how likely are you to recommend this conference to a friend or colleague, based on the price and value you experienced?

Followup questions to uncover "the why" are critical—ask them when you want to go deeper and clarify vague or surprising answers. Sometimes a single word or phrase doesn’t tell you enough, and that’s where targeted followups shine. For example:

  • What did you mean when you said the price was "too high" for the value?

  • Can you give a specific aspect where the value exceeded or fell short of the price?

If you want more inspiration or practical examples, check out this guide with the best questions for conference participants price and value surveys—there are tips for creating unbiased, insightful questions that actually deliver useful feedback.

What is a conversational survey?

Traditional surveys feel like homework: monotonous, static, and often ignored on mobile. In contrast, a conversational survey mimics a natural chat, making feedback feel effortless for respondents. An AI survey generator like Specific lets you skip tedious manual creation—just describe what you want, and it’s built in seconds. Here’s a quick comparison:

Manual survey

AI-generated survey

Write every question, logic, and followup yourself

Describe your intent—AI writes expert-level questions and logic

Static, boring forms

Feels like chat—mobile friendly, high engagement

Manual analysis of responses

Instant AI summaries, easy data exploration

Why use AI for conference participants surveys? It’s simple: you get expert-crafted, unbiased questions, real-time followups, and analysis without manual grunt work. For anyone looking for an AI survey example or a conversational survey for “price and value”, using AI means you get better data with less effort—all in a seamless package. Specific’s user experience for conversational surveys is best-in-class, designed to make every feedback exchange smooth and engaging for both creators and participants. We have a full guide on how to create surveys if you want a step-by-step walkthrough.

The power of follow-up questions

Automated followup questions aren’t just nice-to-have—they’re the difference between surface-level feedback and genuine, actionable insights. Not sure how this works in practice? Here’s more on automated followups. With Specific, our AI asks relevant, real-time follow-ups based on the respondent’s previous answer—just like a skilled interviewer. This means you don’t waste time on email followups, and the interaction feels natural, not robotic.

  • Conference participant: “I thought the price was okay.”

  • AI follow-up: “Which aspects of the event made you feel the price was justified?”

How many followups to ask? Usually, two to three targeted followups per respondent are enough to gather all the detail you need. You can easily set a max in your survey builder—Specific has a neat setting to skip to the next question once you’ve captured the essentials.

This makes it a conversational survey: Not just a bland form—every answer leads to a relevant followup, making respondents feel heard and understood.

AI survey response analysis is also a breeze. You can analyze even lots of open-text answers with AI-based tools—see how AI survey response analysis works. This means more insight, less spreadsheet time.

These automated followups are a new paradigm—don’t just take our word for it; try generating a survey and see how naturally the conversation flows.

See this price and value survey example now

No need to wrestle with forms or build surveys from scratch—see a real price and value survey for conference participants in action and experience conversational, AI-powered insights that traditional tools can’t deliver. Start uncovering what really matters to your attendees.

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Sources

  1. ASAE Center. 5 Best Practices for Creating and Sharing Post-Event Surveys

  2. FeedbackSync. Crafting the Perfect Conference Survey Questions

  3. Growett. 10 Event Marketing Tactics for Effective Event Feedback Surveys

Adam Sabla - Image Avatar

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.