This article will guide you on how to create a Conference Participants survey about Exhibitor Interactions. With Specific, you can build a tailored survey in seconds—just generate a survey that makes feedback collection effortless and smart.
Steps to create a survey for Conference Participants about Exhibitor Interactions
If you want to save time, just click this link to generate a survey with Specific. Honestly, you can create a high-quality, AI-powered survey in seconds, and the results will rival expert-made questionnaires. Semantic surveys are that easy.
Tell what survey you want.
Done.
You don’t even need to read further. The AI takes your goal and composes a customized, research-grade survey—plus, it asks smart, real-time followup questions so you capture deeper insight from every Conference Participant. If you want, explore the AI survey generator and see how flexible these tools are for any feedback need.
Why feedback on exhibitor interactions always matters
If you don’t consistently collect feedback from Conference Participants on their Exhibitor Interactions, you’re leaving massive insights—and ROI—on the table. Let’s face it: these surveys aren’t just “nice to have,” they’re the only practical way to find out if your event’s value proposition really lands, how attendees engage with exhibitors, and what would genuinely move the needle for next year.
72% of attendees are more likely to buy from exhibitors they meet at trade shows—but you won’t know where you’re winning (or missing out) unless you ask about those interactions. [1]
Exhibitor feedback also uncovers lost opportunities: did follow-ups happen, were contacts meaningful, did something sour the relationship? If you’re not running these, you’re missing the “why” behind post-event sales, partner complaints, or tepid repeat interest.
In a field where 80% of exhibitors never follow up with their show leads, getting structured, real-time input from Conference Participants is your superpower—what other channel gets you raw, honest feedback right after the experience? [2] The benefits of Conference Participants feedback on exhibitor interactions aren’t abstract—they’re pure business intelligence on what makes your event profitable, reputable, and worth coming back for.
What makes a good survey on exhibitor interactions
You want Conference Participants feedback that’s rich, honest, and actionable—so your survey needs to be intentional. The best surveys use:
Clear, unbiased questions—no loaded phrasing, no nudges toward the “answer you want.”
Conversational tone—so people feel comfortable sharing what actually happened and how they felt.
Logical flow—moving from broad impressions to specifics, with as little friction as possible.
The single most reliable measure of survey quality? You want a lot of responses…and those responses should be thoughtful, not one-word throwaways. Quantity and quality go together when questions are relevant and easy for participants to answer honestly.
Bad practices | Good practices |
|---|---|
Vague questions (“Was it good?”) | Specific, conversational queries (“What made the exhibitor demo valuable for you?”) |
Loaded language | Unbiased, neutral prompts |
Overly formal, cold tone | Inviting, casual chat format |
Examples of question types for Conference Participants survey about exhibitor interactions
Great surveys balance structure and openness, letting Conference Participants share context but also providing quantitative signals. Here’s how to think about question types for exhibitor interaction feedback:
Open-ended questions let people share details in their own words—perfect for stories of standout experiences or pain points. Use these when you want true insight, not just a score.
Examples:
What did you enjoy most about your interaction with exhibitors at this conference?
Can you describe a moment when an exhibitor helped you discover something new or solve a challenge?
Single-select multiple-choice questions make it easy to gather structured data for comparison—use these when you want quick, analyzable responses or to benchmark key touchpoints. For example:
Which aspect of the exhibitor area was most valuable for you?
Product demonstrations
Giveaways
Networking lounges
One-on-one consultations
NPS (Net Promoter Score) question—classic for benchmarking loyalty and experience. NPS works best after open-ended context, showing you the “bottom line” in a single glance. If you want to create your own, click here to generate an NPS survey for Conference Participants about exhibitor interactions instantly.
Example:
How likely are you to recommend attending this conference to a colleague based on your exhibitor interaction experience?
Followup questions to uncover "the why": Go beyond surface answers. AI-driven surveys can instantly ask for clarification (“What made that demo effective?”), unlocking deeper reasons behind every score or rating. Use followups when you get vague or one-sided answers—they turn raw stats into actionable insights.
Example:
What could have made your exhibitor interactions more helpful during the event?
Why was this aspect most valuable to you?
If you’re looking for even more inspiration or want a deep dive into the best questions for Conference Participants surveys about exhibitor interactions, check out our comprehensive guide. It’s packed with real-world tips and question examples used by event pros.
What is a conversational survey?
Think of a conversational survey as a friendly chat, not a dry list of boxes. Instead of overwhelming your Conference Participants with tedious forms, a conversational survey (like those powered by Specific) asks questions in a natural dialogue. Respondents feel like they’re simply explaining their experience to a person who cares, not completing homework.
Here’s the real difference: using an AI survey generator, it only takes seconds to create a great survey, compared to the long and painful manual process (typing out each question, second-guessing logic, testing widgets…). The AI knows what to ask and how to phrase it, based on research best practices—it’s like having a feedback expert in your pocket.
Manual surveys | AI-generated surveys |
|---|---|
Hours spent drafting questions | Survey ready in seconds via conversation |
Fixed, generic flow | Dynamic, tailored to your audience and use case |
Static, non-intuitive followups | Responsive, smart followup questions |
Low engagement rates | User-friendly, chat-like experience |
Why use AI for Conference Participants surveys? The magic is in speed and detail: AI creates, adapts, and even improves your survey as you prompt it—then it keeps learning from each Conference Participant’s answers by asking context-aware followups. No other tool nails both the creation and delivery of a truly conversational, engaging survey like Specific does.
If you want to learn how to create a survey step by step or dive deeper into survey methodology, we’ve got a guide packed with expert strategies for actionable feedback.
Specific’s conversational surveys not only boost engagement, they also simplify the whole process for you—whether you’re launching a one-off feedback form or integrating user interviews into your workflow.
The power of follow-up questions
With Specific’s automated followup questions feature, your survey fields aren’t dead ends—they’re starting points for clarity. Here’s how followups transform Conference Participants feedback:
They uncover hidden reasons behind a score, complaint, or suggestion.
AI asks smart, context-specific questions in real time—just like a human expert would in an interview.
You save countless hours you’d spend emailing or calling participants for more detail.
Every response becomes a rich, actionable insight—turning a quick survey into something closer to a real conversation.
See what happens when you skip followups:
Conference Participant: “It was fine, but could be improved.”
AI follow-up: “Could you tell us what would have made your exhibitor interactions better?”
How many followups to ask? In our experience, 2–3 followups are enough for clarity without overwhelming your Conference Participants. You can set a limit in Specific and even enable skipping to the next question when you’ve got what you need.
This makes it a conversational survey—the entire feedback process feels like a meaningful dialogue, not a test. That’s exactly what drives better data.
AI survey response analysis, qualitative data, conversational feedback: Don’t worry about wading through all that unstructured text—analyzing survey responses is easy thanks to Specific’s AI survey response analysis feature. It summarizes, finds patterns, and even lets you chat with your response data directly. Learn how to analyze responses from Conference Participants surveys about exhibitor interactions.
If you haven’t tried automated followups yet, now’s the time—just generate a survey and see the experience for yourself.
See this exhibitor interactions survey example now
Ready to capture actionable, real feedback from Conference Participants? Start now to experience an AI-powered, conversational survey that collects richer insights and drives better event follow-up—generate your own survey in seconds and see how much deeper your data goes.