Here are some of the best questions for a Webinar Attendee survey about discussion topics, plus tips for crafting your own. You can quickly generate a tailored survey with Specific—making it simple to get meaningful feedback in seconds.
Best open-ended questions for webinar attendee surveys about discussion topics
Open-ended questions are powerful—they let attendees express what stood out, voice concerns, or surface ideas you didn’t expect. Typically, these questions invite richer responses and uncover the “why” behind opinions. In fact, one study found that 76% of survey respondents used the option to add comments when given[1]. That said, balance is key: open-ended questions are best used when you truly want context or detail, but they shouldn’t be overdone or you’ll risk survey fatigue.
What did you think of the discussion topics covered in the webinar?
Which topic interested you the most, and why?
Were there any topics you wish had been explored more deeply?
Is there a related subject you’d like to see discussed in future webinars?
Did any part of the discussion surprise you? If yes, what and why?
How relevant were the topics to your personal or professional challenges?
Did you feel any critical topics were missing? Please explain.
What perspectives or expertise would enhance future discussions?
Can you share an example of how the webinar topics could apply to your work or interests?
If you could change one thing about the topic selection, what would it be?
Best single-select multiple-choice questions for webinar attendee surveys about discussion topics
Single-select multiple-choice questions are great when you want structured, easily quantifiable data—especially if you need to spot trends or segment results. They’re less demanding for respondents, making it more likely they’ll finish your survey. Experts suggest combining open and closed-ended questions to balance richness and ease of analysis. This approach is proven to improve data quality and completeness[2]. They’re also perfect for a “soft start”—giving attendees a simple choice before digging into details via open-ended follow-ups.
Question: Which discussion topic did you find most engaging?
Market Trends
Product Updates
Expert Panel Q&A
Interactive Case Studies
Other
Question: How relevant were the discussion topics to your needs?
Highly relevant
Somewhat relevant
Not very relevant
Not relevant at all
Question: Would you like to see any of these topics in more depth in a future webinar?
Yes
No
Not sure
When to followup with "why?" It’s smart to ask “why?” after choices like “Highly relevant” or “Other.” For example, if someone selects “Not very relevant,” following up with “Could you share why you felt the topics didn’t fully match your needs?” can help uncover specific gaps. Digging deeper with a tailored probe leads to actionable feedback—so you don’t just get the “what,” but also the “why.”
When and why to add the "Other" choice? Use “Other” when you suspect your pre-set responses may not cover every attendee’s experience. Following up on “Other” with an open-ended prompt often reveals unexpected insights that spark new ideas for your content strategy.
NPS-style question for webinar attendee surveys about discussion topics
NPS (Net Promoter Score) is one of those universal measures that works especially well for webinars. By asking, “On a scale from 0–10, how likely are you to recommend this webinar (and its discussion topics) to a colleague?” you get an at-a-glance indicator of overall value and satisfaction. The strength of NPS lies in its simplicity and the follow-up—understanding why someone is a promoter or detractor. For those looking for an easy starting point, try the NPS survey generator for webinar attendees.
The power of follow-up questions
Follow-ups are the backbone of a truly conversational survey. Instead of leaving responses vague or incomplete, Specific’s automatic follow-up questions feature uses AI to ask smart, relevant questions in real time. This means the platform adapts on the fly like a seasoned research pro, helping you collect nuanced, actionable insights. If you’ve ever chased respondents by email for clarification, automated in-survey probing can save hours.
Webinar Attendee: “I thought the expert panel was interesting.”
AI follow-up: “Can you share what you found most valuable about the expert panel’s discussion?”
How many followups to ask? Typically, 2–3 focused follow-ups are ideal. With Specific, you can define exactly how deep you want the probing to go, or allow users to skip to the next question once the right context is captured—flexibility lets you fine-tune the conversation.
This makes it a conversational survey: By responding dynamically to each user’s answer, your survey feels more like a human conversation—boosting engagement and data depth.
AI analysis of survey responses: Even with lots of unstructured text, AI-powered analysis makes it easy to find patterns and summarize the results. Get the full details on AI survey response analysis and see how you can chat directly with your survey data.
Smart followup is still a new concept for most survey tools. If you’re curious, try generating a webinar attendee survey with automatic followups—you’ll notice the difference instantly.
How to compose a great prompt for ChatGPT or other AIs for webinar attendee surveys about discussion topics
Prompting well gets you better questions—period. Start with something direct:
Suggest 10 open-ended questions for Webinar Attendee survey about Discussion Topics.
But you’ll get richer, more relevant ideas if you give AI context about your audience, your webinar’s goals, and what insights you hope to gain. For example:
I'm organizing a webinar for SaaS professionals. The goal is to understand which discussion topics are most relevant and how to improve future content. Suggest 10 open-ended survey questions for webinar attendees about the topics covered.
After generating an initial list, prompt AI to organize the questions by category:
Look at the questions and categorize them. Output categories with the questions under them.
Then, pick categories that fit your needs and dig deeper:
Generate 10 questions for categories “Audience Needs” and “Relevance of Topics”.
What is a conversational survey?
A conversational survey is exactly what it sounds like—a survey that feels like a real conversation, powered by AI that adapts questions based on live input. Unlike static forms, respondents engage more naturally, leading to higher-quality answers. And when you use an AI survey generator like Specific, you benefit from expertise baked in: streamlined creation, smart logic, and instant analysis.
Manual Survey Creation | AI-generated (Conversational) |
|---|---|
Time-consuming to build and edit | Short prompt generates survey in seconds |
Easily misses follow-up opportunities | AI adds context-aware follow-up probing |
Static, form-like user experience | Feels like messaging—mobile friendly |
Manual, slow analysis of results | AI summarizes and chats with your survey data instantly |
Why use AI for webinar attendee surveys? You save time building and iterating, ask smarter questions, and receive richer, more actionable data. AI survey examples show how different the experience is, from the conversation flow to the instant feedback analysis. With Specific, the user experience is as frictionless as any chat app, letting you analyze and act on data more confidently than ever. For a step-by-step walkthrough, check out how to create a webinar attendee survey about discussion topics.
See this discussion topics survey example now
Get instant, actionable insights with a conversational survey purpose-built for webinar attendees—see the difference for yourself and jumpstart your feedback process today with AI-driven precision.