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Best questions for event attendee survey about speaker quality

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Adam Sabla

·

Aug 21, 2025

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Here are some of the best questions for an event attendee survey about speaker quality, plus tips on how to create them. If you want to build your own survey in seconds, you can generate a conversational survey with Specific, which makes the process fast and seamless.

Best open-ended questions for event attendee survey about speaker quality

Open-ended questions give us deep, nuanced feedback on what worked—and what didn’t—with our event speakers. They’re especially valuable when we want qualitative insights or stories that multiple-choice questions can’t capture. Strong open-ended prompts encourage attendees to share specific impressions, making it easier to recognize patterns and act meaningfully on feedback. This matters because 93.5% of event planners consider attendee satisfaction the most important metric for event ROI. [1]

  1. What stood out to you most about the speaker’s presentation?

  2. Can you share one way the speaker made the topic engaging or relevant?

  3. In what ways did the speaker’s delivery style impact your learning or interest?

  4. Were there any points during the session where you lost interest? Please explain.

  5. What was the most valuable takeaway from this speaker’s session?

  6. How did this speaker compare to others you’ve seen at similar events?

  7. What would you recommend the speaker do differently next time?

  8. Was there anything you expected to learn from the speaker that wasn’t covered?

  9. How did the speaker handle questions or interactions with the audience?

  10. Is there anything else you’d like to share about your experience with this speaker?

Best single-select multiple-choice questions for event attendee survey about speaker quality

Single-select multiple-choice questions help us quantify feedback and make comparisons across different sessions and speakers. They work best when we need quick, clear data—especially when attendees may be busy, or we want to start a longer conversation. Sometimes, structured options can even encourage more honest answers by reducing the mental barrier to respond.

Question: How would you rate the overall quality of the speaker’s presentation?

  • Excellent

  • Good

  • Average

  • Poor

Question: How clearly did the speaker communicate their ideas?

  • Very clearly

  • Somewhat clearly

  • Not so clearly

  • Not clear at all

Question: What was the most impactful aspect of the speaker’s session?

  • Content depth

  • Presentation style

  • Audience interaction

  • Other

When to follow up with "why?" If a respondent picks a choice that could mean different things to different people, always follow up with “why?” to get greater detail. Instead of guessing about the reason behind an “Average” or “Not so clearly” response, the follow-up uncovers actionable specifics—maybe the content was too technical, or the slides were hard to read—so we know exactly what to improve next time.

When and why to add the "Other" choice? Sometimes, the most important feedback doesn’t fit our prewritten options. Adding “Other” and following up allows us to discover insights or preferences we didn’t anticipate—often these can lead to big improvements for the next event.

NPS question for event attendee survey about speaker quality

Net Promoter Score (NPS) is a recognized way to measure loyalty and satisfaction by asking respondents how likely they are to recommend a session or event to others. For speaker quality surveys, it’s a simple, powerful indicator that summarizes the attendee’s overall impression—and makes benchmarking easy. Especially since personalized experiences drive 70% of attendees’ decisions to return for future events, tracking NPS gives us early signals about our speakers’ impact. [3] We’ve made it simple to launch an NPS survey for speaker quality with Specific’s preset generator.

The power of follow-up questions

Follow-up questions turn every survey into a conversation—not just a static form. This is where Specific really shines: our AI-driven follow-ups ask targeted, relevant questions based on what the attendee just said. That means we can clarify vague responses, go deeper on important topics, and gather richer, more actionable insights—without manual back-and-forth or waiting on email replies.

  • Event Attendee: “The presentation was okay.”

  • AI follow-up: “Could you share what made it just okay for you? Was it the content, delivery style, or something else?”

How many follow-ups to ask? Typically, two or three smart follow-ups are the sweet spot—they keep the respondent engaged without survey fatigue. With Specific, you can easily set limits so the AI stops once it gets a full, useful answer (or skips ahead if the respondent prefers), making the experience effortless and efficient.

This makes it a conversational survey: Instead of a static form, your survey feels like a real conversation. Respondents stay more engaged, and the feedback is far richer.

AI survey response analysis: With AI-powered survey analysis, it’s easy to make sense of all those open-ended, follow-up answers. The AI summarizes, organizes themes, and lets you dig deeper by chatting about the results—so you can quickly act on what matters most, without drowning in messy data.

Automated follow-ups are a new kind of survey experience—if you want to see how this works, try generating a survey and see how engaging and easy it can be.

How to compose a great prompt for ChatGPT (or other GPTs) to write questions for speaker quality surveys

If you like building surveys with AI tools, the right prompt makes all the difference.

Start with something simple like:

Suggest 10 open-ended questions for Event Attendee survey about Speaker Quality.

You’ll get better results if you give the AI more context about your audience, your goals, and any special considerations (such as duration, language, or specific topics). For example:

"Suggest 10 open-ended questions for an event attendee survey focused on evaluating speaker quality. The audience includes a mix of first-time and experienced attendees, and we want honest, constructive feedback to improve future sessions."

Once you have questions, prompt the AI again to organize them:

Look at the questions and categorize them. Output categories with the questions under them.

Now you can pick the themes you want to dig into further. For those themes, use:

Generate 10 questions for the categories: presentation clarity, content relevance, speaker engagement.

What is a conversational survey?

A conversational survey goes beyond the rigid structure of traditional surveys by creating an interactive, chat-like experience. It adapts its questions based on previous answers, uses smart follow-ups, and can even clarify ambiguous responses in real time—helping you understand nuance and motivation, not just numbers.

Here’s a quick comparison:

Manual Survey Creation

AI Survey Generator (e.g., Specific)

Requires brainstorming, writing, and testing each question by hand

Drafts a full set in seconds, adapting to your context and audience

Static—every respondent sees the same questions, often missing follow-up opportunities

Dynamically asks clarifying and follow-up questions (conversational flow)

Manual analysis, slow to spot themes in open text answers

AI-powered analysis, summaries, and chat-based exploration of feedback

Lower engagement rates; feels like a form

Feels natural—like being interviewed—so response rates are higher

Why use AI for event attendee surveys? Using an AI survey generator saves hours of design and analysis work, lets you gather much deeper feedback (not just multiple choice), and adapts to what each attendee cares about most. This isn’t just a nice-to-have—response rates and event ROI are directly tied to the quality and ease of feedback collection. In fact, quality attendee experience influences 70% of future event attendance decisions. [3]

Want more detail on the steps? Check out our guide on how to create an event attendee survey on speaker quality.

If you want to see a specific AI survey example or explore the best AI survey tools, Specific offers a best-in-class experience—making it easy and engaging for you and your respondents alike.

See this speaker quality survey example now

Start collecting actionable, nuanced feedback from your event attendees today—capture honest insights on your speakers and make your next event even better with AI-driven surveys from Specific.

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Sources

  1. cvent.com. Event Statistics: 33 Event Industry Stats You Should Know

  2. explori.com. What Is A Good Post-Event Survey Response Rate?

  3. zipdo.co. Customer Experience In The Event Industry Statistics

  4. winsavvy.com. Event Marketing Statistics & Key Insights

Adam Sabla - Image Avatar

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.