Survey template: Ecommerce Shopper survey about pricing perception

Create custom survey template by chatting with AI.

Want to quickly launch an effective survey on pricing perception for ecommerce shoppers without the usual hassle? Use and try this template by Specific for actionable insights right away—no spreadsheets or manual setup required.

What is a conversational survey and why AI makes it better for ecommerce shoppers

Gathering honest thoughts about pricing from ecommerce shoppers can feel like pulling teeth if you’re relying on old-school forms. People drop off, answers are vague, and it’s tough to fix unclear replies later. That’s where an AI survey template for pricing perception steps in. Instead of static forms, you get a dynamic, chat-like conversation that feels natural—so shoppers stay engaged and you get richer feedback.

AI-powered conversational surveys use real-time smarts to tailor questions just like a savvy human interviewer. Traditional surveys? Often long and impersonal. AI-generated conversational surveys adapt on the fly, are shorter, and deliver greater value. That’s critical: research shows survey completion rates drop by 17% for every additional minute beyond 7–8 minutes [1]. AI helps keep things snappy, engaging, and relevant—resulting in better data quality.

Here’s a direct comparison to show what makes this approach stand out:

Manual Surveys

AI-Generated Conversational Surveys

Long, rigid forms

Feels like a real conversation

High drop-off rates

Dynamic, adapts to people’s answers

No intelligent follow-ups

AI probes for details and clarifies unclear replies

Time-consuming to build and analyze

Ready instantly, with built-in analysis

Why use AI for ecommerce shopper surveys?

  • Surveys feel personal and less like an interrogation

  • AI prompts get people to open up—leading to 34% more actionable insights compared to using only one question type [1]

  • Easy for both you and your shoppers—minimal friction to deep responses

Specific delivers the best-in-class user experience for conversational surveys. Every interaction is carefully designed, so both survey creators and respondents enjoy a smooth and engaging process. For more on framing the right questions, see best questions for ecommerce shopper surveys about pricing perception.

Automatic follow-up questions based on previous reply

One of the real wins with Specific’s AI survey generator is how it automatically asks smart follow-up questions based on each shopper’s response—no matter what they say or how they phrase it. The AI listens for context, then digs deeper in real time, just like an expert interviewer. So you uncover insights regular forms would miss.

Why does that matter? If you’re just collecting flat answers with no follow-up, you get unclear, incomplete, or surface-level responses. Here’s how it typically plays out:

  • Ecommerce Shopper: “Prices seem a bit high.”

  • AI follow-up: “Can you share an example of which products felt overpriced, or what you expected to pay?”

If you don't follow up, you’re stuck guessing what “a bit high” means. With automated follow-ups, your data gets much richer and more useful—no email ping-pong or manual followups needed. This time-saver means every conversation stays focused and meaningful. Curious about how it actually works? See more examples of automatic AI followup questions.

These follow-ups are what make it a conversational survey, not just a static form. Once you experience it, you'll see the difference in the quality of feedback.

Easy editing, like magic

Editing your AI survey template on Specific is refreshingly simple. Just chat with the AI—describe what you want changed, added, or updated, and the survey updates itself instantly. If you need more context or new ideas, the AI gives expert-level suggestions, so you never start from scratch.

No fiddling with endless settings or blocks. Want to add, “Ask about psychological pricing effects”? Mention it in chat, and it’s there. Need to change the tone or rephrase for clarity? Seconds, not hours. Let the AI handle the tedious work, so you can focus on the insights. For a step-by-step on survey edits, learn more about editing surveys with AI.

Flexible ways to deliver your survey

The delivery method can be as important as the questions themselves, especially for ecommerce shoppers and pricing perception. With Specific, you can:

  • Sharable landing page surveys — Great for collecting pricing perception feedback outside your store, like via email, social media, or customer communities. Perfect when you need quick, targeted input from shoppers after a campaign or sale event.

  • In-product surveys — Ideal when you want to capture real-time pricing feedback as users browse or check out in your ecommerce app or site. You catch them at the decision point, so insights are current and contextual.

Depending on your goal, you might prefer in-product surveys for immediate response at the purchase stage, or landing pages for broader research across customer segments. You can use either—or both, depending on your audience and context.

For tips on best practices for each method, see how to create an ecommerce shopper survey about pricing perception.

Instant survey analysis and actionable insights with AI

Once responses roll in, Specific’s AI survey analysis kicks in: it summarizes answers, detects key pricing perception themes, and converts your raw data into clear insights. No spreadsheets or hours digging for patterns—automatic topic detection and smart summaries make everything clear at a glance.

Plus, you can chat with AI to dig even deeper, sort responses, and ask follow-up analysis questions right in the platform. For a hands-on walkthrough, check out how to analyze ecommerce shopper pricing perception survey responses with AI or learn more about AI survey response analysis features.

Use this pricing perception survey template now

Start gathering honest, actionable feedback from ecommerce shoppers today—experience instant setup, AI-driven follow-ups, and built-in analysis for clearer pricing insights.

Try it out. It's fun!

Sources

  1. koala.sh. Survey best practices and statistics

  2. Wikipedia. Psychological pricing overview and marketplace effects

Adam Sabla - Image Avatar

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.