Create your survey

Create your survey

Create your survey

How to create student survey about campus events

Adam Sabla - Image Avatar

Adam Sabla

·

Aug 18, 2025

Create your survey

This article will guide you on how to create a student survey about campus events. With Specific, you can build such a survey in seconds—just generate your survey instantly and start collecting feedback right away.

Steps to create a survey for students about campus events

If you want to save time, just generate a survey with Specific—it’s faster than you think. Here’s the entire process:

  1. Tell what survey you want.

  2. Done.

You really don’t even need to read further. AI will automatically create your campus events survey with expert knowledge, and it’ll even ask respondents real-time followup questions to gather richer insights and context—something manual forms just can’t replicate.

Why student surveys about campus events matter

Let’s be honest: the best campus events are shaped by what students actually care about. If you’re not collecting feedback, you’re flying blind—and missing out on opportunities to boost engagement and satisfaction.

Consider this: universities that use regular student feedback mechanisms see a 15% increase in student satisfaction scores over five years. That’s a real jump in how students feel about campus life, all from simply listening more[1]. By tapping into student insights on events, you’re able to:

  • Understand what types of events people enjoy (or feel are missing)

  • Spot pain points like bad timing, confusing promotion, or dull formats

  • Connect more students to campus life, supporting retention and community

If you’re not running these surveys, you’re likely missing what keeps students on campus and coming back for more—the 20% improvement in student retention rates speaks for itself[1]. A well-designed survey delivers actionable insights, which means better events, happier students, and fewer missed opportunities.

What makes a great survey on campus events

The difference between a great campus events survey and a flop comes down to survey design. We see it all the time (and fix it just as often with our AI survey generator):

  • Clear, unbiased questions ensure students answer truthfully, not just what they think sounds right.

  • A conversational tone makes surveys feel relatable—more like a friendly chat than a bureaucratic form.

You want two things: high response quantity and high response quality. If your survey is too long and confusing, students won’t finish. If it’s boring or stiff, answers will lack depth.

Bad practices

Good practices

Loaded or biased wording
Too many questions
Formal, impersonal language

Neutral, clear wording
Concise: 10-15 minutes[2]
Friendly, welcoming language

Measure survey effectiveness by the number of completions and the quality of the responses. You need both if you want real insights.

Types of questions with examples for student survey about campus events

There’s an art to picking the right question types for your survey. For a student events survey, the best approach is to mix it up, drawing on open-ends, multiple choice, NPS, and smart followups. If you want a deep dive on top questions for student campus event surveys, we’ve got a full guide.

Open-ended questions are perfect when you want raw, nuanced feedback. Students will share perspectives you hadn’t even thought to ask about. Use these for understanding motivations, experiences, and suggestions.

  • “What’s one campus event you wish existed but haven’t seen yet?”

  • “Describe your favorite event experience this semester. What made it memorable?”

Single-select multiple-choice questions are ideal when you need structured data or want to quantify opinions. These help you quickly see trends across students.

  • Which of the following best describes your preferred time for campus events?

    • Morning

    • Afternoon

    • Evening

    • No preference

NPS (Net Promoter Score) question is the gold standard for measuring overall satisfaction or event recommendation. It’s simple, yet powerful—try it out yourself with our NPS survey generator for students.

  • On a scale of 0-10, how likely are you to recommend our campus events to a friend?

Followup questions to uncover "the why": Followups dig deeper, turning vague answers into actionable insights. If a student gives a short or unclear response, a followup can clarify their context or motivation.

  • “You mentioned you rarely attend campus events—could you tell us more about what keeps you away?”

Followups are crucial for understanding specific pain points, not just surface-level trends. More sample questions and tips for creating them can be found in our question guide for student campus event surveys.

What is a conversational survey?

A conversational survey is a new approach to feedback collection—think of it as a smart, responsive chat instead of a static form. It feels like you’re texting with a helpful research assistant. Each reply shapes what comes next, thanks to real-time AI that personalizes follow-up questions and encourages genuine responses.

Traditional survey platforms require you to manually write every question and predict follow-ups in advance. With an AI survey generator, you just describe what you want, and the AI handles everything—drafting questions, setting the tone, and even adapting on the fly. Let’s look at how it compares:

Manual surveys

AI-generated surveys

Manual setup
Static logic
Predicts all possible followups
Rigid, impersonal flow

Instant setup
Dynamic, expert-level logic
Followups auto-generated
Feels like natural conversation

Why use AI for student surveys? Simply put, it’s faster, smarter, and gets better results. AI understands best practices (like keeping your survey under 10-15 minutes for higher completion rates[2]) and rephrases unclear student answers, so you get substance instead of fluff. With Specific, your AI survey is conversational by default, making the process smooth and inviting for both you and your respondents. The entire feedback loop just feels better. Curious about the setup? Check out our full guide on how to create and analyze a student survey on campus events.

The power of follow-up questions

Most surveys miss out on depth, stopping short at first replies. By asking follow-up questions in real time—like Specific does using AI—you get detailed, actionable insights. Learn more in-depth about automated AI followup questions for surveys.

Here’s a real-world example of how just one follow-up clarifies feedback and turns a vague answer into valuable direction:

  • Student: “I didn’t really connect with the last event.”

  • AI follow-up: “Could you share what made you feel disconnected? Was it the event’s topic, timing, or something else?”

Without that extra nudge, you wouldn’t know if it’s a scheduling problem, content mismatch, or just personal preference. That context tells you what to fix—or what’s working.

How many followups to ask? Generally, 2-3 smart follow-up questions is enough to uncover underlying reasons without annoying respondents. You can set Specific to automatically skip to the next question whenever you’ve gathered what you need.

This makes it a conversational survey: instead of rigid forms, the survey becomes an engaging back-and-forth—a conversation, not a chore. That’s key to capturing richer feedback.

Response analysis, unstructured data, qualitative insights: And don’t worry if you collect lots of open-text answers. Analyzing all those responses is easy—Specific’s AI survey analysis lets you summarize, segment, and chat with your data. If you want to dive deeper, check our full walkthrough on AI-based campus event survey response analysis.

Follow-up questions aren’t just a feature—they’re a breakthrough. Try generating your own survey and see the difference in quality and insight you’ll get.

See this campus events survey example now

Unlock better student insights and plan events everyone talks about—generate your conversational survey and experience the smarter, AI-powered way to capture feedback.

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Sources

  1. Formaloo. The Importance of a Student Satisfaction Survey: Examples & Template

  2. Number Analytics. Survey Design Best Practices for Education

  3. Stonybrook University. Survey Design Best Practices

Adam Sabla - Image Avatar

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.