This article will guide you step by step on how to create a Parent survey on Digital Safety—no guesswork, just results. With Specific, you can build a smart, conversational survey in seconds—just generate one instantly.
Steps to create a survey for parents about digital safety
If you want to save time, just click this link to generate a survey with Specific. There’s really not much more to it.
Tell what survey you want.
Done.
You honestly don’t need to read further if you just want the outcome—AI takes care of survey creation with expert knowledge baked in. It doesn’t stop at surface-level questions either: Specific’s surveys automatically ask follow-up questions, so you gather true insight, not crumbs. If you’d rather fine-tune or build a custom survey, explore other survey options here.
Why surveys on digital safety matter for parents
With kids’ online lives starting earlier than ever, digital safety can keep any parent up at night. Let’s ground this in real data: 88% of Irish parents worry about the content their children could see online [1]. That’s nearly nine out of ten! But here’s the kicker: if you’re not running these surveys, you’re missing out on crucial parental perspectives that could guide your school, community, or product’s safety features.
52% of parents feel ill-equipped to teach their children how to stay safe online [2]. If you don’t ask about their struggles, how can you help?
Digital safety surveys for parents uncover real, lived concerns—whether that’s cyberbullying, screen time, or social media fallout. Think of the missed opportunity if you don’t hear these stories directly.
The benefits of parent feedback on digital safety aren’t just theoretical. They inform teaching resources, app design, policy—and they also provide peace of mind for parents, knowing their voices are heard. If you want a deeper dive into crafting the best questions to address these needs, check out our guide on the best questions for parent surveys about digital safety.
What makes a good parent survey on digital safety?
It’s simple: the best surveys for parents about digital safety are direct, respectful, and actionable. The way you frame digital safety questions matters as much as the topic itself. Semantic clarity can be the difference between getting insight or just noise.
Ask clear, unbiased questions—avoid jargon or assuming prior knowledge.
Keep the tone conversational and judgment-free so parents feel comfortable sharing genuine concerns.
Structure matters: break down big topics (like “privacy online”) into smaller, relatable questions.
How do you know your parent survey is good? Look at the response rates and the quality of answers. You want both high; lots of half-answered surveys only tell half a story.
Bad practices | Good practices |
|---|---|
Assuming all parents know technical terms | Explaining new concepts with friendly language |
Yes/no questions only | Mixing open-ended and multiple-choice for depth |
No room for follow-up | Prompting for examples or explanations |
Question types with examples for a parent survey about digital safety
If you want the best insights, use a mix of question types in your parent digital safety survey. Drawing on expert templates and field research pays off—you find what truly matters to parents. For more inspiration (and a ready-made list), you can explore top questions for digital safety parent surveys here.
Open-ended questions are where you uncover deep stories and motivations. Use these to let parents describe a specific concern or incident in their own words. It’s ideal for sensitive topics—don’t try to shoehorn nuanced experiences into narrow options.
What are your main concerns when your child uses the internet?
Have you ever faced a situation where you were unsure how to protect your child online? Please describe.
Single-select multiple-choice questions make analysis simple and help track trends over time. Use these when you need to measure specific behaviors or risks.
Which digital safety risks concern you most regarding your child?
Cyberbullying
Inappropriate content
Excessive screen time
NPS (Net Promoter Score) question helps benchmark parent confidence in digital safety (or your digital safety programs). You can generate one in a click with our NPS survey tool for parents on digital safety.
How likely are you to recommend our digital safety resources to other parents? (0 = not likely, 10 = extremely likely)
Followup questions to uncover "the why" are the backbone of truly conversational feedback. When a parent selects “cyberbullying” as a concern, the survey can instantly ask, “Has your child experienced this? If so, how did you handle it?” These dynamic follow-ups reveal context, clarify intent, and gather real-life stories you’d otherwise miss.
You indicated you’re worried about inappropriate content. Could you share what types of content concern you most?
What is a conversational survey—and why does it matter?
Conversational surveys don’t feel like tests—they feel like real, back-and-forth conversations. You type your response, and the “interviewer” (in this case, AI) responds immediately, tailors the next question based on what you say, and digs deeper if needed. For parents, that relaxed, human-like flow encourages honest, thoughtful sharing—which is near-impossible with static survey forms.
Here’s how this stacks up to the usual way of building surveys:
Manual surveys | AI-generated (conversational) surveys |
|---|---|
Static, pre-set scripts | Dynamic, context-aware follow-ups |
Hard to update or personalize | Easy edits with AI survey editor |
Long, fatiguing forms | Engaging chat, mobile friendly |
Generic insights | Rich, real stories |
Why use AI for parent surveys? For starters, you get surveys that are grounded in expert best practices (not guesswork), auto-adjust for tone, and adapt to each parent’s responses. AI survey generators eliminate busywork, create custom journeys instantly, and surface insights you’d likely miss alone. If you’re curious how to build surveys from scratch, our how-to guide on survey analysis walks through the key steps. Looking for AI survey examples or a conversational survey demo? You’ll see how frictionless the process can be.
Specific’s conversational interface is best-in-class: easy for creators, stress-free for respondents. And those insights? They’re ready instantly, not after a week of sorting through messy spreadsheets.
The power of follow-up questions
Too many surveys stop after the first answer, missing the “why” that drives real insight. But automated follow-up questions change the game. Specific uses AI to instantly prompt parents for clarification or examples based on their previous reply, just like a live interviewer would. The result: richer, more actionable data, less ambiguity, and less time chasing respondents for more detail (no email threads required).
Parent: “I’m worried about what my child sees online.”
AI follow-up: “Can you share what kinds of online content concern you most, or a specific incident that stands out?”
How many followups to ask? Typically, two to three targeted follow-ups per topic is enough to uncover the core issue, while keeping the experience respectful and concise. With Specific, survey creators can set a stop point—once the important detail is collected, the survey moves on automatically.
This makes it a conversational survey, as the chat evolves based on feedback, making every respondent feel heard (not grilled).
AI-powered response analysis is a huge help here: even if you receive lots of free-text responses, tools like AI survey response analysis do the heavy lifting, organizing insights by themes and sentiment—no more information overload.
Followups make for clearer stories with less confusion. Try generating your own survey to see how powerful automatic followups can be, and check out our guide on how to analyze responses from parent surveys about digital safety for practical examples.
See this digital safety survey example now
Experience real, actionable feedback from parents—see how conversational AI can uncover genuine concerns and guide your next steps in digital safety. Get started and create your own survey in seconds.