This article will guide you on how to create a Marketplace Sellers survey about Pricing Strategy. With Specific, you can build such a survey in seconds—just generate it and start collecting actionable seller insights right away.
Steps to create a survey for Marketplace Sellers about Pricing Strategy
If you want to save time, just generate a survey with Specific—seriously, it’s this simple:
Tell what survey you want.
Done.
You don’t even need to keep reading. AI will create your marketplace sellers survey using expert knowledge in seconds, asking respondents smart follow-up questions to gather truly useful insights for your pricing strategy.
Why these surveys matter for marketplace sellers
If you’re running a marketplace and don’t regularly survey your sellers about their pricing strategies, you’re missing out on crucial insights that could drive your platform forward. Seller feedback isn’t just about satisfaction; it’s about unlocking the data you need to stay ahead.
Pinpoint pricing pain points: Marketplace sellers constantly adjust to shifting competition, evolving consumer expectations, and platform fees. If you’re not tuned in, you may completely miss shifts that directly impact your revenues.
Identify opportunities for tools or services: Sellers are eager to share what works and what doesn’t. You can shape your own offering based on their feedback to improve your marketplace’s competitiveness.
Optimize seller retention: When sellers feel heard, loyalty goes up. According to Zendesk, short, focused surveys dramatically increase completion rates and actionable feedback—keeping your users engaged and onboard [1].
Data-driven decision making: Skip the guesswork. Honest seller feedback on pricing policies highlights what truly matters and helps you iterate your pricing tools and communications with confidence.
The importance of Marketplace Sellers recognition survey is clear: Don’t miss the benefits of Marketplace Sellers feedback to outpace your competition in both growth and seller satisfaction.
What makes a good survey on pricing strategy
A good marketplace sellers survey about pricing strategy is clear, unbiased, and designed for honest response. Quality always beats quantity, but with the right approach, you can—and should—have both.
Here’s how to make sure your survey is up to the task:
Clarity and focus: Avoid jargon. Make every question understandable. This increases both response quality and completion rate [2].
Conversational tone: A relaxed, friendly tone breaks down barriers, encouraging sellers to share candid feedback on their pricing challenges and successes.
Short and sweet: Long surveys turn sellers away. For the best results, keep your survey concise—just a few minutes, not a marathon [1].
Bad practices | Good practices |
|---|---|
Ambiguous, loaded, or double-barreled questions | Questions that are specific, neutral, and ask only one thing |
Survey reads like a form | Survey feels like a friendly chat |
Lacks follow-ups, leading to unclear answers | Uses targeted AI follow-ups for clarity |
The easier it is for sellers to respond, the higher your response rates and data quality—two key measures of a truly effective survey.
Question types and best examples for marketplace sellers about pricing strategy
The right question types reveal both the “what” and the “why” behind sellers’ pricing decisions. Explore more question ideas and pro tips in this deep dive on marketplace sellers survey pricing strategy questions.
Open-ended questions let respondents explain their reasoning and share details you’d never anticipate with fixed answers. Use them when you want stories, rationale, or new ideas—especially about pricing tactics or buyer reactions.
Describe your current approach to setting prices for your top-selling products.
What challenges have you faced with pricing on our marketplace this year?
Single-select multiple-choice questions work best for easily analyzing structured data—such as gauging which price-setting methods are most common or how sellers feel about marketplace fees. These are fast to answer and great for identifying patterns.
Which of the following best describes how you set your prices?
Match competitor prices
Price based on cost + margin
Use marketplace-recommended pricing
Other (please specify)
NPS (Net Promoter Score) question is powerful for benchmarking overall sentiment around your pricing support or platform pricing experience. See how to generate an NPS survey for marketplace sellers about pricing strategy instantly. Example:
On a scale from 0–10, how likely are you to recommend our marketplace to other sellers based on your experience with our pricing tools and support?
Followup questions to uncover "the why": Followups are invaluable when a seller’s answer is vague or demands more depth. They let you dig into the specific reasons behind their pricing choices, obstacles, or feedback.
What led you to set your prices this way?
Can you share an example when you changed prices and saw a major impact?
To explore a broader range of question types and get expert breakdowns on each, check out our best questions guide for marketplace sellers pricing strategy surveys.
What is a conversational survey?
A conversational survey delivers questions in a natural, chat-like sequence, not as a static list. This approach puts respondents at ease, encourages richer answers, and drives higher completion rates—especially vital for busy marketplace sellers. With AI survey generators, creation gets a huge upgrade: you no longer have to build each question by hand or worry about survey logic, as the AI handles both the wording and follow-up questions in real time.
Manual survey creation | AI-generated survey |
|---|---|
Time-consuming, repetitive, prone to bias | Fast, expert-informed, always unbiased and up to date |
Static—no dynamic follow-ups | Conversational flow, dynamic probing for clarity |
Needs ongoing manual edits for improvement | Instant edits with AI survey editor—just type what you want changed |
Why use AI for marketplace sellers surveys? Because you get speed, expertise, accuracy, and maximum engagement—all automatically. It’s easy to try: just describe the survey you need in natural language. See how easy it is by starting from scratch with the AI survey generator or read our step-by-step guide on how to analyze responses from marketplace sellers pricing strategy surveys.
A conversational survey in Specific keeps the process friendly and engaging for both creators and sellers. You’ll find the best-in-class user experience with every survey, every time.
The power of follow-up questions
Let’s face it: if you’re not using follow-up questions, you’re missing out on the real “why” behind sellers’ answers. Automated AI follow-up questions in Specific probe within the conversation, just like a smart interviewer would—saving hours you’d spend chasing sellers for clarification by email or phone.
Marketplace Seller: “I set prices based on what feels fair.”
AI follow-up: “Can you share what makes you decide a price is fair—do you look at competitors, past sales, or something else?”
How many followups to ask? Usually, 2–3 targeted follow-up questions are enough to uncover the essential context, but you can always configure your survey to skip to the next question once the main info is collected. Specific lets you adjust this with a simple setting.
This makes it a conversational survey: each answer is explored in real time, so neither side is left with ambiguity. It feels like a one-on-one expert interview, not a static form.
AI survey response analysis and AI-powered analysis: With Specific, you can analyze all the unstructured, detailed text from these rich conversations easily using AI—see our guide to survey response analysis for more.
Follow-ups are a game-changer for marketplace sellers’ surveys. Try generating a survey and see how AI-powered followups can transform the insights you collect.
See this pricing strategy survey example now
Ready to see how simple, fast, and insightful an AI-powered conversational survey can be for marketplace sellers? Create your own survey and experience expert-level question design, automated followups, and best-in-class analytics—all in seconds.