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Create your survey

Create your survey

How to create hotel guest survey about breakfast quality

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Adam Sabla

·

Aug 23, 2025

Create your survey

This article will guide you through how to create a Hotel Guest survey about Breakfast Quality. With Specific, you can build a tailored survey in seconds—no need to start from scratch or overthink the setup.

Steps to create a survey for hotel guests about breakfast quality

If you want to save time, just click this link to generate a survey with Specific. Creating conversational surveys is that easy.

  1. Tell what survey you want.

  2. Done.

You really don’t need to read further if you just want the survey. The AI will take care of the rest, using expert knowledge to design the best questions—and it’ll even ask your respondents smart followup questions, collecting richer insights than a one-size-fits-all survey could ever do.

Why running a breakfast quality survey matters so much

Skipping guest feedback surveys on breakfast quality is like leaving money and loyalty on the table. There’s no other way to uncover what guests actually value, what’s falling short, or how tweaks could make the morning meal a highlight (instead of a complaint magnet).

  • 83% of hotel guests see breakfast as essential to a positive stay—not just a perk, but a deciding factor in their overall hotel experience. That’s huge. [1]

  • In fact, 65% of travelers say breakfast influences where they book. This is competitive edge territory. [1]

  • Industry shifts (pandemics, trends, dietary needs) mean guest expectations are always evolving. For example, 36% of hotels dropped buffet options during the pandemic—guest satisfaction took a hit, with many citing variety and quality concerns. [2]

If you’re not running these surveys, you’re not just missing insights—you’re losing bookings and loyalty. The importance of hotel guest recognition surveys isn’t just about “nice to have” feedback. You’re gathering direct intelligence on how to stand out, improve satisfaction, and boost your bottom line—especially with breakfast being a proven differentiator.

Want to see more reasons? Check out our tips for effective hotel guest feedback surveys.

What makes a good survey on breakfast quality?

The best breakfast quality surveys for hotel guests combine clear, unbiased questions with a friendly, conversational tone. This encourages honest, detailed answers that actually help you improve. Overly formal or generic questions will drive respondents to check out mentally—or worse, not answer at all.

The measure of a great survey is simple: you want both the quantity (high completion rates) and quality (detailed, actionable responses) to be as high as possible. Here’s what works—and what doesn’t:

Bad Practice

Good Practice

Vague or leading questions
Impersonal tone ("Rate breakfast.")
One-size-fits-all approach

Specific, unbiased questions ("What did you enjoy most about breakfast?")
Conversational/relatable phrasing
Custom followups for clarifying details

In short: clarity, relevance, and two-way conversation drive both better participation and more valuable insights for your hotel guest surveys about breakfast quality.

Question types with examples for hotel guest surveys about breakfast quality

Mixing question types can make or break the insights you’ll gather. Here’s how to get it right.

Open-ended questions let guests express themselves in their own words—perfect for discovering unmet needs, surprises, or pain points you’d never predict. Use open-ended questions when you want to uncover what stands out most or why a guest feels a certain way. Examples:

  • What did you enjoy most about our breakfast offerings?

  • If you could change one thing about the breakfast, what would it be?

Single-select multiple-choice questions are great for gathering structured data and spotting patterns at scale. They work best when you know the most common themes and want guests to select one. For example:

Which of the following breakfast options did you try during your stay?

  • Continental (pastries, bread, fruit)

  • Hot buffet (eggs, sausage, pancakes)

  • Healthy options (yogurt, granola, smoothies)

  • None

NPS (Net Promoter Score) question works wonders for measuring overall satisfaction and loyalty. It’s simple but powerful—and you can instantly generate an NPS survey for hotel guests about breakfast quality if that’s your focus. For example:

On a scale from 0 to 10, how likely are you to recommend our hotel’s breakfast to friends or colleagues?

Followup questions to uncover “the why” are vital. When someone gives a basic answer (“The eggs were okay”), AI asks for specifics—this is where true insights come from. Use followups to catch details that surface only when probed gently.

  • What, specifically, did you like or dislike about our egg dishes?

If you want more examples, or tips on how to phrase the best questions for breakfast quality surveys, you can explore our guide on hotel guest survey questions about breakfast quality.

What is a conversational survey?

Conversational surveys use a chat-like experience, asking questions and reacting to each answer just as a skilled interviewer would. The result: participants feel heard and engaged, which leads to better answers and completion rates.

Traditional/manual survey tools are rigid and uninspiring. With an AI survey generator like Specific, the survey builds itself around your needs and improves even as guests respond. This approach is especially effective for hospitality feedback and guest research.

Manual Surveys

AI-generated Surveys

Static forms
Low engagement
Manual followup required

Conversational experience
Dynamic followups
Instant expert-level questions

Why use AI for hotel guest surveys? Honestly, it’s like having a top researcher on your team 24/7. An AI survey example—especially one driven by conversational logic—delivers smarter, richer data in a fraction of the time a traditional form takes to create or analyze. With Specific, you get best-in-class user experience for both you and your guests. Curious about building your own? See our step-by-step guide on survey creation.

The power of follow-up questions

Automatic followup questions are a game-changer. Instead of having to chase down unclear responses by email, Specific asks sharp, context-aware followups instantly, just like an expert. It keeps the conversation natural—and you collect richer insights, not mystery answers. You can see how this feature works here.

  • Hotel guest: “The coffee was fine.”

  • AI follow-up: “Thanks! Was it the taste, temperature, or selection that stood out?”

How many followups to ask? In general, 2–3 well-timed followup questions are perfect to dig deeper, but let guests skip ahead once their thoughts are clear. Specific lets you control this setting so you’re not overwhelming guests but not missing juicy insights either.

This makes it a conversational survey—by design, the survey becomes a two-way chat, not a one-sided form. This keeps participation—and honesty—high.

AI survey response analysis makes reviewing results easy, even with tons of open text. Curious how to analyze long responses? Here’s how to analyze responses using AI.

These auto followups are a new standard. If you haven’t tried it, generate a survey now and experience it yourself.

See this breakfast quality survey example now

Don’t wait—see how Specific’s conversational AI surveys transform hotel guest feedback and uncover real insights about breakfast quality. Start gathering impactful feedback in minutes.

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Sources

  1. insights.ehotelier.com. Is your hotel breakfast an overlooked profit center?

  2. hotelmanagement.net. JD Power shares North America Hotel Guest Satisfaction Survey

  3. AP News. Hotels rethink breakfast with new options for travelers

Adam Sabla - Image Avatar

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.