Create your survey

Create your survey

Create your survey

How to create employee survey about compensation and benefits

Adam Sabla - Image Avatar

Adam Sabla

·

Aug 20, 2025

Create your survey

This article will guide you on how to create an employee survey about compensation and benefits. With Specific, you can build a survey in seconds, tapping into AI-driven best practices without any hassle.

Steps to create a survey for employees about compensation and benefits

If you want to save time, just click this link to generate a survey with Specific. Creating employee compensation and benefits surveys using AI is remarkably simple. Here’s what it takes:

  1. Tell what survey you want.

  2. Done.

You don't even need to read further if you just want a working survey. AI takes care of expert design, and even automates follow-up questions so you’ll extract actionable insights with virtually zero manual effort. Want a custom survey from scratch? Start with the AI survey generator here.

Why a compensation and benefits survey matters

Ignoring regular feedback on compensation and benefits is like flying blind. If you’re not running these surveys, you’re missing out on signals that drive employee satisfaction and retention.

  • 92% of employees believe benefits are crucial to their overall job satisfaction [2]. If you don’t ask, you won’t know where you’re missing the mark.

  • 60% of employees consider benefits a major factor when evaluating job offers [1]. If you’re unaware of what matters most to your team, you’re risking higher turnover and lost talent.

One of the most overlooked aspects of employee experience is the genuine value of benefits—are your people really satisfied, or are they just not telling you? A well-run conversational survey opens a window into these issues. You unlock the “why” behind satisfaction, inefficiencies, and opportunities for improvement. It’s more than compliance—it’s about fine-tuning your strategy based on what people actually care about.

The importance of employee recognition surveys and benefits of collecting employee feedback cannot be overstated. Acting on survey insights drives engagement, boosts morale, and keeps top performers on your team.

What makes a good compensation and benefits survey

To get quality data, you can’t just throw together a few questions. A good employee survey about compensation and benefits must:

  • Use clear, unbiased questions: Avoid jargon and loaded phrasing so that all responses are genuine.

  • Adopt a conversational tone: People are more likely to answer honestly and thoroughly when they feel they’re talking to a human, not a robot.

  • Design around getting both a high response rate (lots of people participating) and depth (meaningful, actionable answers).

Bad Practice

Good Practice

“Are you dissatisfied with your raise this year?”

“How do you feel about your recent compensation adjustment?”

Ten technical questions in a row

Mix open-ended with easy multiple-choice

Terse, robotic instructions

Conversational explanations before tricky questions

If you’re not seeing many thoughtful responses, it’s time to rethink your approach. Survey quality is measured by how many people reply and the substance of what they share—Specific helps you optimize both by keeping the conversation natural and engaging.

Question types and examples for employee survey about compensation and benefits

Variety is key. Effective employee surveys about compensation and benefits use a mix of question types to dig deeper and capture both the “what” and “why.”

Open-ended questions let employees share their thoughts freely. These are ideal when you want to discover nuanced feedback or unexpected issues. Use them to uncover themes that might not be on your radar. Examples:

  • “What is the most valuable benefit our company currently offers you?”

  • “Can you describe any gaps in your benefits package?”

Single-select multiple-choice questions are great for quantifying opinions or simplifying choices, especially when you need comparable data. Example:

  • “Which of these compensation benefits do you value the most?”

    • Health insurance

    • Retirement plan

    • Paid time off

NPS (Net Promoter Score) question helps you benchmark overall satisfaction and likelihood to recommend your workplace. Great when you want one clear, powerful metric and instant context—tap here to generate an NPS survey. Example:

  • “On a scale of 0–10, how likely are you to recommend our company’s compensation and benefits package to a friend?”

Followup questions to uncover "the why": When respondents give an answer that needs context, followup questions unlock the reasons behind the rating or opinion. For example, if someone says benefits are lacking, follow up with:

  • “Which specific benefit do you feel is missing or insufficient, and why?”


If you want more example questions, tips, and deeper dives into question strategy, explore our guide on the best questions for employee survey about compensation and benefits.

What is a conversational survey

Conversational surveys replace long, static forms with an AI-powered chat that feels like a natural conversation. Respondents interact through a back-and-forth, mirroring real dialogue. Instead of answering a stack of questions on a rigid form, employees are engaged dynamically—AI adapts, clarifies, and probes deeper based on each reply.

Compare this with traditional survey creation—manual forms often result in dry, formulaic questions and low engagement. With an AI survey generator, you describe what you want, and instantly get a research-backed conversational survey. No more formatting headaches or guessing at question flow—the quality jumps dramatically, and you still have full control with the AI survey editor for tweaks.

Manual Approach

AI-Generated Survey

Clunky, static forms

Conversational chat format

No dynamic follow-up

Real-time probing and clarification

Lots of manual editing and guesswork

AI sets up questions and logic for you

Why use AI for employee surveys? If you want to move fast, increase your survey's response rate, and generate higher-quality feedback, AI-driven conversational surveys are the best option. They engage people where they already are—on their phones or desktops in real time. For a step-by-step walkthrough, check our article on how to create a survey.

Specific’s conversational approach offers the smoothest respondent and creator experience. Employees share more (and more honestly), while you enjoy powerful results without the usual survey fatigue. Looking for an AI survey example? Specific is trusted by modern teams for running conversational surveys that matter.

The power of follow-up questions

Follow-up questions are the secret sauce of modern employee compensation and benefits surveys. Instead of letting vague answers slip by, automated AI follow-ups clarify and uncover what people really mean. Specific’s engine uses conversational AI to probe intelligently, so you avoid endless back-and-forth emails and collect full context instantly. Want to see exactly how it works? Read our guide on automated followup questions.

  • Employee: “My benefits are fine, I guess.”

  • AI follow-up: “Can you tell me more about what would make your benefits package better?”

How many followups to ask? In general, 2–3 followups per topic strike the balance—enough to surface meaning without becoming repetitive. With Specific, you can set it to move on as soon as the necessary insight is captured.

This makes it a conversational survey: you’re running a two-way interaction, not just a static questionnaire. Respondents feel heard, and you get clarity.

AI survey response analysis is easy—Specific lets you instantly analyze all open-text answers, extracting pain points and themes automatically. Learn more in our explainer on how to analyze responses from employee survey about compensation and benefits.

Automated followups aren’t just clever—they’re a game-changer for survey insights. Try generating a conversational survey to see the difference for yourself.

See this compensation and benefits survey example now

Start gathering in-depth, honest feedback instantly with a conversational AI survey—no technical hurdles, just powerful insights to improve your compensation strategy. Create your own survey and unlock the real voice of your team today.

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Sources

  1. ciohub.org. Why Employee Surveys Are Crucial In Shaping Compensation And Benefits

  2. blogs.vorecol.com. Role of Compensation and Benefits in Employee Satisfaction

  3. thesurveymint.com. 10 Best Practices for Employee Surveys

  4. workforce.com. 10 Best Practices For Employee Surveys

  5. honestly.com. Employee Benefits Survey Guide

Adam Sabla - Image Avatar

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.