This article guides you on how to create a Conference Participants survey about Swag and Materials—the easiest way is using AI. You can build your survey with Specific in seconds.
Steps to create a survey for Conference Participants about Swag and Materials
If you want to save time, just generate a survey with Specific. With today’s AI, it really is just these steps:
Tell what survey you want.
Done.
You don’t even need to read further. The AI will create your Conference Participants survey with expert guidance, and it’ll even engage respondents with smart follow-up questions for deeper insights. Of course, if you want to tweak every detail, you can use the AI survey generator to compose and perfect your questions from scratch or edit with context-aware AI. Semantic surveys are now a breeze.
Why survey Conference Participants about swag and materials?
Many teams overlook post-event feedback and miss huge chances to improve. Getting direct input from Conference Participants about swag and materials can reveal:
Which items delighted or disappointed attendees
Logistical issues or surprises (e.g., low-quality materials or out-of-stock swag)
Brand perception based on free items
What actually gets used later (“the tote bag conundrum”)
Data backs this up: 70% of organizations that actively seek feedback report improved outcomes for future events[1]. If you’re not running these surveys, you’re probably missing out on direct ways to improve attendee experience, event reputation, and ROI. Timely feedback, according to SurveyMonkey, is essential—send your survey immediately after the event to maximize fresh, actionable insights[2].
The importance of Conference Participants surveys can’t be overstated. Every event is a chance to build your brand—and you only know what’s working if you ask. If you care about attendee satisfaction, event reputation, and iterative improvement, feedback is your best guide. The benefits of Conference Participants feedback are tangible: smarter budgeting, better selections, and happier attendees.
What makes a good survey about swag and materials?
The best Conference Participants surveys about swag and materials use:
Clear, unbiased questions that don’t lead the respondent
Conversational tone—it should feel like a chat, not a cold form
Logical flow, asking the right follow-ups for full understanding
Short completion time—as per best practices, the survey should take only a few minutes to complete, or it risks low completion rates[3]
Let’s make this visual. Here’s a quick look at bad vs. good practices:
Bad practices | Good practices |
|---|---|
Leading questions | Open, neutral phrasing |
The easiest way to tell if your survey works? You get high-quality responses (insightful, not just surface-level) and a good completion rate. If you're seeing lots of drop-off or rushed answers, it’s time to revise.
What are the best question types for a Conference Participants survey about swag and materials?
Choose the right question types to gather both broad trends and deep insights. You’ll often mix open-ended, single-select, and NPS questions in your Conference Participants survey about swag and materials. For deeper exploration, see our complete guide to survey questions for swag and materials surveys.
Open-ended questions let respondents tell you what matters most, in their own words. Use them to surface surprises and details you didn’t know to ask about. For example:
What was your favorite swag item from the conference, and why?
How could we improve the materials provided to you?
Single-select multiple-choice questions provide structured, easy-to-analyze feedback and are great for quantifying preferences. Use them when you want categorical answers, like:
Which swag item did you find most useful?
Notebook
Tote bag
Water bottle
USB drive
NPS (Net Promoter Score) question is a classic for measuring overall experience—was the swag a memorable part of the event, or just forgettable? Try this prompt (or generate an NPS survey instantly):
On a scale from 0-10, how likely are you to recommend this event to a colleague, specifically based on the swag and materials provided?
Followup questions to uncover "the why". Don’t stop at the first answer. Ask clarifying or probing followups to understand motivations—or dissatisfaction. For example, if someone says a swag item was “useful,” you could gently probe:
What did you use the water bottle for, and how did it compare to others you've received?
Followups turn generic responses into actionable insights. If you want more inspiration or tips for survey creation, check out our deep-dive on Conference Participants survey question best practices.
What is a conversational survey?
Conversational surveys bring feedback collection into the era of chat. Instead of a static form, respondents chat with an AI that asks questions one at a time, in natural language. This format is proven to feel more engaging—respondents are much more likely to finish, give thoughtful answers, and feel heard.
Here’s how AI survey generation differs from the manual, traditional approach:
Manual survey | AI-generated survey |
|---|---|
Tedious form-building Limited analysis, manual review | Instant creation via chat Built-in AI analysis |
Why use AI for Conference Participants surveys? It’s not just about speed. AI-powered survey tools let you create conversational surveys tailored to your context, automatically probe for deeper insights, and analyze results without endless spreadsheet wrangling. If you want ideas, see our AI survey example analysis guide.
Specific is built for best-in-class conversational surveys—whether you need a quick Conference Participants swag and materials feedback survey or something fully custom. Both creators and respondents will notice the difference.
The power of follow-up questions
Most traditional survey platforms only collect surface-level information. Automated follow-up questions are a superpower of conversational surveys—especially for Conference Participants. With Specific, the AI asks smart clarifying questions—just like an expert interviewer would—so you don’t have to chase people down by email later.
Imagine the alternative. Here’s what happens when you don’t have follow-ups:
Participant: The water bottle was okay.
AI follow-up: What would make it even better for you?
Now you discover whether it’s quality, style, or usefulness that matters most!
How many followups to ask? Usually, 2-3 per answer is the sweet spot. You want enough depth to see patterns, but not so many that people feel interrogated. With Specific, you can customize the number of follow-ups or skip ahead if you’ve already got what you need.
This makes it a conversational survey: The respondent feels heard, like they’re chatting—leading to richer, more honest feedback.
AI survey analysis is easy—even with open-ended replies or lots of follow-ups, you can quickly analyze Conference Participants survey results with AI-assisted survey analysis tools.
Try generating a survey today and experience how AI-powered automated follow-ups transform your insights.
See this swag and materials survey example now
In just one click, you can create your own Conference Participants survey about swag and materials—complete with expert prompts and smart follow-up questions for deeper insights. Don’t miss out on the opportunity to truly understand your attendees and level up your events with conversational AI surveys.