Create your survey

Create your survey

Create your survey

Employee benefits survey template: best questions for employee benefits that uncover what your team really needs

Adam Sabla - Image Avatar

Adam Sabla

·

Sep 11, 2025

Create your survey

When designing an employee benefits survey template, the best questions go beyond simple satisfaction ratings to uncover what your team truly values and needs. Nearly half of employees say their benefits don’t fit their actual needs—a gap that reveals a huge opportunity for better listening. [1]

Let’s break down essential questions across five key areas—healthcare, retirement, PTO, wellness, and flexibility—and see how AI-powered follow-ups explore the real tradeoffs and priorities employees face.

Healthcare benefits questions that reveal real priorities

Healthcare benefits shape how employees feel about their overall compensation. Asking about the right details surfaces pain points your team is living with—but rarely voices out loud. Consider including:

  • How satisfied are you with your current health insurance coverage?
    Reveals general contentment or frustration—often a sign of deeper issues.

  • Are out-of-pocket costs (like premiums, deductibles, and copays) manageable for you?
    If the answer’s no, you may have overlooked key cost barriers that hit morale and retention.

  • Does our provider network include your preferred doctors and specialists?
    People stay loyal when they can keep their doctor. Gaps here are silent deal-breakers.

  • Does the plan fully cover your dependents’ healthcare needs?
    Surveys rarely differentiate between employee-only vs. family coverage pain points.

AI follow-up questions can dig into tough but crucial tradeoffs, like whether people are skipping care due to costs. For example:

You mentioned the deductible is too high. What specific medical services are you avoiding because of cost?

This conversational style makes it easier to discuss coverage gaps and cost barriers—turning awkward checkbox responses into real, actionable feedback. It’s not just about “yes/no,” but “why?”

A recent study found that 47% of employees feel their benefits don’t fit their specific needs, and nearly two-thirds believe there are gaps in their packages. [1] That’s not a number to ignore.

Retirement planning questions that uncover long-term needs

Great retirement benefits keep top talent from looking elsewhere—but only if they fit people’s life stage and goals. Here are must-ask questions:

  • Are you satisfied with the company’s current 401(k) match?
    Insufficient match = low usage, especially for cash-strapped employees.

  • Do our investment options meet your long-term planning needs?
    Younger employees tend to value more aggressive choices, while older employees look for security.

  • Are you aware of and able to use our financial planning tools?
    This often uncovers gaps in communication, not just actual benefit offerings.

  • Are you currently contributing to the 401(k)? Why or why not?
    Understanding behavior—not just awareness—gets to the root of engagement.

Retirement priorities differ dramatically by age and life stage. Millennials might care about diverse investments; parents might want contribution flexibility. Here’s how AI follow-up changes the game:

Traditional survey

AI-powered survey

Collects static responses

Asks dynamic, personalized follow-ups

No context for why someone opts out

Probes for what would change their mind

One-size-fits-all

Adapts depth based on responses

Try an AI-driven probe like:

You said you're not contributing to the 401(k). What would need to change for you to start participating?

Specific’s AI follow-up questions help identify if barriers are about understanding the plan, short-term financial stress, or simply lack of communication. Learn more about automatic AI follow-up questions and targeted probing. As PwC research confirms, organizations using real-time feedback and follow-up cut missed benefit opportunities by up to 40%. [2]

PTO questions that capture work-life balance reality

PTO isn’t just about counting days—employee responses here signal much deeper issues with trust, burnout, or culture. These are your core questions:

  • Are you satisfied with the number of PTO days you receive?
    Overworked teams rarely report high satisfaction here.

  • How much flexibility do you have to use PTO when you need it?
    Policy on paper means little if managers are unsupportive.

  • Do you understand our PTO rollover or “use it or lose it” policies?
    Lack of clarity creates stress and confusion about taking time off.

  • Is sick time differentiated from personal or vacation time?
    Important during flu seasons or for employees with chronic conditions.

PTO answers often surface hidden workplace culture concerns. AI follow-ups cut through “polite answers” and find out what’s unsaid. For example:

You mentioned you rarely use all your PTO. What prevents you from taking time off?

Unlimited PTO paradox: Many companies tout unlimited PTO, but surveys show these employees often take less time off due to social pressures or lack of clarity around “acceptable” use. With a conversational AI approach, you can capture this nuance and set up stop rules so the follow-up digs respectfully—but doesn’t overstep boundaries on sensitive topics.

Wellness benefits questions that address whole-person health

Modern benefits surveys must go beyond physical health. Whole-person wellness means mental, emotional, and lifestyle supports actually matter—and disclosure feels safe. Ask about:

  • Is mental health (therapy, counseling) covered and accessible?
    Mental health support is now a top-three benefit concern for many employees, especially for those under 35.

  • Are you satisfied with fitness or gym membership options?
    Wellness programs succeed only when they fit into real schedules and family needs.

  • Have you taken advantage of company wellness programs (nutrition, mindfulness, health coaching)?
    Low usage doesn’t always mean low value—it might signal lack of awareness or poor fit.

  • Do you feel you can manage stress effectively with the resources provided?

The anonymous, conversational survey format matters—a lot—especially on personal or sensitive wellness issues. An example AI follow-up might be:

You indicated low usage of the wellness program. What would make these benefits more valuable to you?

Privacy matters: With Conversational Survey Pages, people are far more honest—leading to richer data. That’s why research regularly finds conversational surveys capture 30–50% more actionable detail in wellness feedback than rigid, anonymous forms. [1]

Flexibility questions for the modern workforce

Want to know what keeps people engaged today? Flexibility tops the list—especially after the pandemic. Here’s how to probe:

  • How satisfied are you with remote work opportunities?
    Directly tied to recruitment and retention for many white-collar workers.

  • Do you have control over your working hours and location?
    Schedule autonomy and location flexibility drive loyalty, but also productivity.

  • Has the company provided workspace stipends or home office support if you work remotely?
    Lack of resources creates hidden costs for employees.

  • Is tech support (VPNs, hardware, workflow tools) adequate for your flexible work style?

Good practice

Bad practice

Ask about preferred hybrid work schedules

Assume one-size-fits-all approach

Offer choices for remote and in-office days

Mandate strict in-office attendance

Support home office equipment/expenses

Ignore financial impact of remote work

An effective AI probe uncovers real-life tradeoffs, such as:

You prefer 3 days remote. What specific tasks are better done at home vs. in the office?

Let the AI help you understand not just what employees want, but why—and what they’ll trade off for more location flexibility or a better blend of office and remote.

Turn employee feedback into benefits improvements

If you only read survey numbers or click through a spreadsheet, you’ll miss the patterns that shape engagement and loyalty. AI-powered response analysis—like the AI survey response analysis chat—lets you spot trends across segments, roles, or even life stages. For example:

What are the top 3 benefits changes that would have the most impact based on employee feedback?

With these tools, it’s easy to break down feedback: parents might want more schedule flexibility, while early career employees seek tuition support or faster vesting.

Segmentation insights: AI reveals priorities hidden in the details—letting you pivot quickly rather than waiting for annual reviews. And, because conversational surveys ask deeper follow-up questions, you get both a higher response rate and richer, more nuanced data than legacy benefits surveys ever deliver.

If you’re not asking follow-up questions about benefit tradeoffs, you’re missing critical insights about what employees would sacrifice—or fight for—to get what matters most to them.

Ready to understand what benefits matter most?

Get deeper insights into your team’s needs by starting your own employee benefits survey with a conversational approach that prompts real, honest feedback. Explore the employee benefits survey template now to see how effective questions—and smart AI follow-up—transform your benefits strategy.

Create your survey

Try it out. It's fun!

Sources

  1. peoplekeep.com. Employee Benefits Survey: Data and insights on employee attitudes toward benefits

  2. PwC US. Employer Benefits Perspective Survey: Meaningful real-time feedback and benefits optimization

  3. SHRM. SHRM Employee Benefits Survey: How HR professionals manage and adapt employee benefits

Adam Sabla - Image Avatar

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.