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Best questions for user survey about accessibility experience

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Adam Sabla

·

Aug 25, 2025

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Here are some of the best questions for a user survey about accessibility experience, along with tips for crafting them. You can also quickly generate your own survey using Specific’s AI-powered tools.

Best open-ended questions for user survey about accessibility experience

Open-ended questions invite genuine, detailed feedback in users’ own words—crucial when you want rich context and stories. We’ve seen that these questions offer deeper insights, but they may also have higher nonresponse rates compared to multiple-choice formats, so use them strategically, especially toward the end of your survey for best completion rates. [1] Here’s our pick of 10 impactful open-ended questions to spark meaningful accessibility feedback:

  1. How would you describe your overall experience with our product or website from an accessibility standpoint?

  2. Can you share specific features or areas where you encountered accessibility barriers?

  3. Which accessibility tools or assistive technologies do you use with our product, and how well do they work here?

  4. Were there any tasks you found difficult or impossible to complete due to accessibility issues?

  5. How could we improve navigation or layout to support better accessibility for you?

  6. In your experience, are there parts of our content (text, images, videos) that need better accessibility?

  7. Have you given accessibility feedback to us before? If so, how was it handled?

  8. Are there accessibility features available elsewhere that you wish we’d offer?

  9. Can you describe a situation where our accessibility features helped—or hindered—your experience?

  10. What’s the one thing we could change to make your experience more accessible?

Remember, a smaller set of thoughtful open-ended questions can yield powerful discoveries without overwhelming your respondents. Limiting these questions and placing them after more structured ones increases completion rates and data quality. [2]

Best single-select multiple-choice questions for user survey about accessibility experience

Single-select multiple-choice questions are your best ally when you want quantifiable data and high response rates. They’re especially helpful for surfacing trends or opening a conversation: it’s less mental work for users to select an answer, which gets the ball rolling for richer follow-ups. It’s why industry studies report nonresponse rates for these questions as low as 1–2%, making them a smart choice for the start of any survey. [1]

Question: How would you rate the overall accessibility of our product or website?

  • Excellent

  • Good

  • Fair

  • Poor

Question: Which types of accessibility needs apply to you when using digital products?

  • Visual

  • Auditory

  • Motor/mobility

  • Cognitive

  • Other

Question: How easy is it for you to find accessibility settings or support information on our platform?

  • Very easy

  • Somewhat easy

  • Somewhat difficult

  • Very difficult

When to followup with "why?" Following up with “why?” is essential when you need to understand the reason behind a selection—like if a user rates accessibility “Fair.” For example: “You rated accessibility as ‘Fair.’ Could you share what you’d like improved?” This turns numbers into actionable insights.

When and why to add the "Other" choice? Adding “Other” lets people tell you about unique needs you may not have listed. It’s a direct route to unexpected insights—especially helpful for complex, evolving topics like accessibility. Follow up with a text input for detail, and you might discover previously unseen barriers.

NPS question for accessibility experience surveys

Net Promoter Score (NPS) is a proven standard for understanding loyalty and satisfaction. It works well for accessibility surveys because it asks users how likely they are to recommend your product—but here, through the lens of accessibility. A typical question: “How likely are you to recommend our product to someone who requires accessible features?” This single score, paired with a “why?” follow-up, helps you spot both champions and frustrated users. You can use this NPS survey template to get started fast.

The power of follow-up questions

Follow-up questions transform surveys from static checklists into meaningful conversations. We’ve built automated followups into Specific for exactly this reason—when users provide a short, vague answer, the AI digs deeper, just like an expert interviewer would. This approach captures context, clarifies meaning, and uncovers details you’d otherwise miss, all in real time and without manual intervention.

  • User: “Some tasks are difficult.”

  • AI follow-up: “Could you share which tasks you found difficult and what made them challenging?”

How many followups to ask? We recommend 2–3 targeted follow-ups per question. That’s the sweet spot for clarity without fatiguing users. With Specific, you can adjust settings so a conversation wraps up as soon as you have the needed info, letting users move on quickly.

This makes it a conversational survey—not just a form. Your users will notice the difference: it feels natural, respectful, and engaging.

AI response analysis, survey insights, GPT-powered summaries: With all these detailed answers, you may worry about analysis. But using AI survey analysis, you get instant summaries, key themes, and the ability to chat with your dataset, making unstructured feedback easy to interpret and act on.

These new, automated followups are a leap forward—try generating your own conversational survey and experience how deeper insights happen almost automatically.

Prompt ideas for ChatGPT and AI survey builders

If you want to craft questions for user surveys about accessibility experience using AI, start with a direct prompt:

Suggest 10 open-ended questions for user survey about accessibility experience.

The more context you give, the better the results. Consider expanding your prompt:

Our app serves users with a range of disabilities. I want to improve digital accessibility. Suggest 10 open-ended questions to reveal pain points and ideas for improvement.

After generating questions, organize them:

Look at the questions and categorize them. Output categories with the questions under them.

Identify categories you want to explore further, then prompt:

Generate 10 questions for categories Navigation, Content, and Communication.

This stepwise approach applies whether you use ChatGPT or an AI survey generator.

What is a conversational survey?

A conversational survey is a next-generation way to collect feedback—imagine a friendly AI guiding each person through questions, responding and probing naturally, just like a skilled interviewer. Instead of static forms, it feels like a real chat, yielding more honest, nuanced responses. This breakthrough is what powers Specific.

How does AI survey generation compare to the traditional way? Here’s a quick look:

Manual Survey Creation

AI Survey Generator

Requires writing every question from scratch

Suggests expert questions instantly based on your goals

Static forms, no dynamic follow-ups

True conversational experience with smart, real-time follow-ups

Time-consuming to launch and analyze

Fast launch; instant AI-powered analysis and summaries

Why use AI for user surveys? You accelerate survey creation, boost engagement, and get actionable feedback—plus, you can iterate your surveys easily with an AI survey editor.

Specific delivers a best-in-class user experience for conversational surveys—both for you and your users. The journey from creation, through followups, to analyzing rich replies is smooth and surprisingly fun. No wonder these surveys have outstanding participation rates, especially when kept focused: surveys with 10 questions see 89% completion on average. [2]

See this accessibility experience survey example now

Ready to spark truly insightful feedback with an engaging, AI-powered conversational survey? See what smart follow-ups, seamless analysis, and effortless setup can do—start your next accessibility experience survey now and discover what you’re missing.

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Sources

  1. Pew Research Center. Why do some open-ended survey questions result in higher item nonresponse rates than others?

  2. SurveyMonkey. Tips for increasing survey completion rates

Adam Sabla - Image Avatar

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.