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Best questions for citizen survey about vaccination attitudes

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Adam Sabla

·

Aug 22, 2025

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Here are some of the best questions for a citizen survey about vaccination attitudes—plus tips on how to design them to get real answers. With Specific, you can build robust, AI-powered citizen surveys in seconds.

Best open-ended questions for citizen survey about vaccination attitudes

Open-ended questions give people space to share their unique perspectives, reveal concerns, and describe real-life experiences. They work best when you want nuance—not just a yes or no. For attitude surveys on sensitive topics like vaccines, these questions help you move past assumptions and surface what really matters to citizens. Here are our top 10:

  1. What is the main reason you decided to get (or not get) vaccinated?

  2. Can you describe your general feelings about vaccines and immunization programs?

  3. What sources of information do you trust most when making decisions about vaccines?

  4. Have you ever hesitated to get a vaccine? If so, what influenced your hesitation?

  5. What concerns or questions do you have about vaccines that you wish were addressed?

  6. How has your opinion on vaccination changed over the past few years, if at all?

  7. Can you share a personal experience, positive or negative, related to vaccination?

  8. What would make you feel more confident about the safety and effectiveness of vaccines?

  9. How do your family and community members influence your vaccination decisions?

  10. What should public health officials do differently to improve vaccination acceptance?

Why go open-ended? These questions create room for personal stories and specific barriers, which is vital, especially since skepticism varies across regions and cultural backgrounds. For example, a 2019 global survey showed 33% of French citizens doubted vaccine safety, compared to just 7% worldwide. [1]

Best single-select multiple-choice questions for citizen survey about vaccination attitudes

Single-select multiple-choice questions excel when you need quantifiable results or want to ease into a conversation. They let citizens respond quickly by choosing from focused options—which often encourages participation and smoothes the path for deeper, open-ended follow-ups.

Question: How would you describe your overall attitude toward vaccines?

  • Strongly supportive

  • Somewhat supportive

  • Neutral/Undecided

  • Somewhat skeptical

  • Strongly skeptical

Question: What factor most influences your vaccination decisions?

  • Health authority advice

  • Social media

  • Family and friends

  • Personal research

  • Other

Question: Do you believe vaccines are safe for most people?

  • Yes

  • No

  • Not sure

When to follow up with "why?" If someone selects "Somewhat skeptical" or "Not sure," it's the perfect moment to ask a follow-up like, "Can you share what specific concerns you have?" This uncovers the "why" behind the answer and lets you gather richer, actionable feedback for each group.

When and why to add the "Other" choice? Including "Other" empowers citizens who fall outside predefined options. This is crucial for capturing unexpected motivations or influences. A follow-up can then dig deeper, revealing insights you might never have thought to ask about directly.

NPS question for vaccination attitudes surveys: when and why

Net Promoter Score (NPS) isn’t just for products—it’s a proven way to gauge citizens’ willingness to recommend vaccination to others, which is a strong signal of trust and advocacy. By asking, "How likely are you to recommend vaccination to family and friends on a scale of 0–10?" and probing for a brief explanation, you reveal not just opinions but real behavioral intentions. This approach helps public health teams spot groups of promoters, passives, and even detractors to target outreach. Try an NPS question for vaccination attitudes—it’s practical and highly illuminating.

The power of follow-up questions

Follow-up questions are the secret sauce for truly understanding citizens’ reasoning. With Specific’s automatic follow-up feature, the AI intelligently interprets a respondent’s answer and instantly asks for clarification, context, or real-life examples—much like a skilled interviewer would.

This isn’t just convenient; it’s revolutionary. AI-powered, real-time follow-ups lead to richer, less ambiguous responses without the back-and-forth of scheduled calls or endless email threads. In fact, studies show these adaptive, conversational surveys result in 3–4x higher completion rates than rigid traditional workflows. [4]

  • Citizen: "I just don’t trust new vaccines."

  • AI follow-up: "Can you share what makes you feel uncertain about new vaccines? Is it something you’ve read, or a previous experience?"

How many followups to ask? We find 2–3 targeted follow-ups per open-ended answer can clarify most responses. Endless probing isn’t needed—just enough to get a complete, contextual answer. Specific’s platform lets you set these limits and skip to the next question once you have the details you need.

This makes it a conversational survey—respondents enjoy the back-and-forth nature, and the survey feels more like a genuine chat than a checklist.

AI-powered response analysis: Don’t be overwhelmed by lots of text. With AI-driven analysis, you can summarize and extract trends from qualitative data in seconds—even across hundreds of responses. Features like AI survey response analysis make it simple to chat with your insights, just like you’d chat with a teammate.

These automated, dynamic follow-up questions change how feedback is collected. It’s a new approach—generate your own conversational survey to experience the difference.

How to prompt ChatGPT for great vaccination attitude survey questions

Getting AI to write effective survey questions is a game-changer. Here’s a practical method for getting strong question sets out of ChatGPT or any GPT-based tool.

Start simple:

Suggest 10 open-ended questions for citizen survey about vaccination attitudes.

But AI gives even better output if you add more context. Here’s a better prompt example, especially when you have a specific audience, challenge, or goal:

I'm running a survey for residents in our city to understand specific concerns about the COVID-19 vaccine. We want to identify reasons for hesitancy and trusted information sources so we can design better communication. Suggest 10 open-ended questions and explain the intent for each.

After you have a draft list, refine it by asking:

Look at the questions and categorize them. Output categories with the questions under them.

Then, select the categories you want to explore further and ask:

Generate 10 questions for the categories “Personal Experience” and “Trusted Sources.”

This workflow will help you create nuanced, custom surveys for citizens on vaccination attitudes—fast and with less writer's block.

What is a conversational survey?

A conversational survey feels like a chat—not a dry form. Every question is presented naturally, and the AI adapts its flow based on the respondent’s latest answer. This approach powers much higher completion rates: AI-driven conversational surveys see 70–90% completion, compared to just 10–30% for old-school forms. [4]

Manual Survey Creation

AI-Generated Conversational Survey

Time-consuming; edit, test, and rewrite questions by hand

Just describe your goal; the AI generates high-quality questions instantly

Rigid; no context-based follow-ups

Adaptive; real-time follow-ups create richer data and better engagement

Limited analysis; manual review and coding

AI quickly summarizes and answers your queries about responses

Low participation rates

Engagement rates up to 3–4x higher

Why use AI for citizen surveys? Because AI survey generators like Specific don’t just save enormous time—they elevate the quality of insights. With adaptive follow-ups, rapid analysis, and an easy UI, AI surveys fit seamlessly into how people actually communicate on mobile or desktop. For a deeper dive, check out our guide on how to create a citizen survey about vaccination attitudes.

Our experience shows that AI survey examples and conversational survey templates dramatically improve both completion rates and the quality of citizen feedback. Specific leads the way here, delivering the smoothest, most engaging feedback process—whether you’re running a quick poll or a detailed sentiment analysis.

See this vaccination attitudes survey example now

Get insights that matter: launch a conversational, citizen-focused vaccination survey right away. Experience fast setup, expert question templates, and powerful follow-up logic to unlock real motivations behind public attitudes.

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Sources

  1. Our World in Data. Global support for vaccination: survey results, World, 2018-2019

  2. Statista. Survey on attitudes toward vaccines in the European Union, time series

  3. NIH / PubMed. COVID-19 vaccination coverage and public attitudes in the US: a survey study, 2021

  4. SuperAGI. AI vs. Traditional Surveys: Completion Rates, Automation & Engagement in 2025

  5. SEO Sandwitch. AI Survey/Data Analysis Statistics in Customer Experience

Adam Sabla - Image Avatar

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.