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Generate a high-quality conversational survey about Media Relations in seconds with Specific. Browse AI-powered survey generators, expert-made templates, practical survey examples, and insightful blog posts to kickstart your Media Relations surveys. All tools on this page are part of Specific.

Why use AI for surveys about media relations?

Using an AI survey generator for Media Relations isn’t just a trend—it’s the new best practice. While manual survey creation means brainstorming questions, building logic, and hoping for clarity, the AI approach delivers smart, tailored results at lightning speed. Imagine skipping the hassle and getting right to insightful feedback that drives your communications strategy forward.

Manual Surveys

AI-generated (via Specific)

Slow, repetitive question writing

Generates custom surveys instantly

Risk of unclear or biased questions

AI avoids bias, adjusts tone & follow-ups

Limited follow-up or probing

Conversational, context-aware follow-ups

Here’s why so many communication pros are switching: 75% of PR specialists now use AI in their workflow, up from just 28% two years ago. The trend isn’t only about saving time—it’s about moving Media Relations from generic forms to engaging, expert-led conversations that respondents actually enjoy. [1]

Specific stands out by offering the best-in-class user experience for conversational surveys. You get frictionless survey building, natural chat-based feedback collection, and deep insights—all without switching tools. Try the AI survey generator to create a Media Relations survey from scratch, or check out relevant Media Relations survey templates and examples curated for your needs.

Design better media relations survey questions with AI

Crafting questions that actually surface valuable insights is tough—especially in nuanced fields like Media Relations. With Specific, the AI acts like a field-tested expert, making sure you don’t fall into common traps like leading or vague questions. Here’s how thoughtful AI-powered question design compares:

Weak Survey Question

Better Survey Question (AI-crafted)

Do you like our PR efforts?

How effective do you feel our latest PR campaign was in reaching its intended audience?

Should we send more press releases?

What type of updates do you find most valuable from our press releases?

Was the communication fine?

What could we have improved about our communication with media partners during this quarter?

Specific’s AI survey builder avoids one-size-fits-all templates. Instead, it generates tailored questions and smart follow-ups, drawing on expert knowledge and best practices. The result? Actionable feedback and fewer headaches for your team.

Don’t overlook the impact of these improvements: 80% of PR professionals cite AI’s audience segmentation and tailored messaging as key drivers of better outcomes. [2] If you want to boost your own question quality, try focusing on specificity (ask “what, how, why”) and steer clear of yes/no formats. And if you want hands-on support, Specific even assists with automating relevant follow-ups—more below.

Automatic follow-up questions based on previous reply

Most surveys stop at the first answer, but as any experienced communicator knows, that’s often just scratching the surface. Specific’s conversational AI survey engine stands apart by asking smart follow-up questions in real time, based on what the respondent just said. This is what makes a truly conversational survey—and it’s how you surface hidden insights that static surveys miss.

For example, if someone answers “Our media coverage could be better,” a traditional survey leaves it there. Specific notices that, and asks, “Can you share a recent example where our outreach didn’t meet your expectations?” Suddenly, you get context, stories, and nuance that generic surveys miss.

Without these automated follow-ups, responses can be vague: “The results were fine.” You’re left guessing about what mattered. With AI-driven follow-ups, the conversation naturally digs deeper, much like a skilled interviewer would in a live research session.

These automated conversations don’t just save you email back-and-forth—they build trust and drive richer answers, while letting you focus on the big picture. And since this concept is new to many, I urge you to try generating your own Media Relations survey and see how the experience feels firsthand.

No more copy-pasting data: let AI analyze your survey about Media Relations instantly.

  • AI survey analysis instantly summarizes each response, finds patterns, and delivers insights—no spreadsheet grunt work needed.

  • Automated survey insights surface what’s most important, so you can act faster.

  • Chat directly with the AI about responses for instant answers and hypothesis testing. This means you never have to dig alone; the AI is like a strategy teammate.

  • Analyzing survey responses with AI gives you the edge in crisis management, campaign post-mortems, and everyday feedback—backed by tools PR leaders increasingly rely upon. [3]

With automated survey feedback and AI-powered Media Relations survey analysis via Specific, the heavy lifting is truly automated.

Create your survey about media relations now

Experience how smart, conversational AI surveys turn your Media Relations feedback process from a chore into a genuine advantage—unlock deeper insights today.

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Sources

  1. Axios. AI adoption and growth in public relations workflows

  2. WifiTalents. AI for audience segmentation and personalization in PR

  3. Zipdo. AI usage in media monitoring and analysis within communications

Adam Sabla - Image Avatar

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.